Hiring For Senior Manager - Corp Communication - Social Media Lead

Role and key responsibilities :

• Organic social content
• Develop and curate high-impact, engaging content that strengthens Firstsource's reputation across key strategic pillars
• Ensure all social media content aligns with organizational messages, business objectives and builds a strong narrative for the brand
• Partner with cross-functional internal stakeholders to identify and build relevant, impactful, and engaging content
• Collaborate with the design team to ideate and create visual communication that engages the audiences and effectively delivers the message
• Employee & Leadership Advocacy
• Build a strong employee advocacy program to amplify key initiatives and company culture.
• Support leadership advocacy through tailored content strategies
• Monitor and optimize employee-generated content for continuous impact and engagement
• Analysis and reporting
• Developing regular reports on social media performance and presence
• Recommending action basis insights / trends and best practices
• Lead ORM reporting and response process
• Recruitment marketing
• Act as a strategic business partner to the HR team, supporting on all recruitment marketing related initiatives, across firstAlum (Alumni Network), LinkedIn Life, Glassdoor, Indeed, etc.
• Develop and execute a compelling employer brand strategy on social media to showcase Firstsource as a great place to work.
• Regularly assess and refine content to ensure messaging stays fresh, relevant, and aligned with employer brand goals.
• Stay up to date with recruitment marketing trends, employer branding innovations, and industry best practices.
• Conduct competitive analysis to ensure Firstsource remains a top employer of choice on digital platforms.

Skills and experience :

Skills Required

corporate branding, Content Strategy, Employer Branding, Corporate Communication