Role Summary
The
Data Analyst
is a critical role responsible for driving
product, UX, and marketing decisions
by transforming data into
actionable insights . You will be a cross-functional partner, embedding a data-driven perspective into strategy to enhance user experience, optimize engagement, and support business growth. This role focuses on delivering decision-ready insights, not just reports, ensuring teams can act with confidence.
Responsibilities
Drive Improvements :
Lead analysis to improve product functionality, marketing effectiveness, and UX.
Strategic Partnering :
Embed evidence-based perspectives in strategic decisions and build alignment across product, design, and marketing teams.
Support Product / UX :
Measure user experience, analyze product usage patterns, and inform iterative design and development.
Enhance Marketing :
Measure, analyze, and optimize campaign performance across digital channels (including email / SEO / social). Own
attribution modeling
and media mix analysis.
Lead Knowledge Sharing :
Develop / maintain dashboards, reports, and clear narratives that guide next steps and empower teams with self-service reporting.
Shape Data Strategy :
Contribute to analytics infrastructure, define key metrics, and ensure consistent measurement aligned with organizational KPIs.
Conduct Analysis :
Use quantitative / qualitative methods (A / B testing, funnel analysis, cohort studies) to uncover user behavior and campaign insights.
Concise Data Analyst (Product, UX, and Marketing) Job Description
What We're Looking For
A strategically-oriented self-starter who champions the company's values and possesses :
5+ years
as a Data Analyst (ideally in product, UX, or marketing).
Strong skills in
quantitative and qualitative analysis .
Expertise in
SQL
and
data visualization tools
(e.g., Tableau, Quicksight).
Proven ability to translate complex data into
clear, actionable insights .
Familiarity with
experimentation / testing
methods (A / B, multivariate).
Excellent
communication and storytelling
skills.
Experience in agile environments and with iterative product development.
Tools Include :
Google Analytics, Quicksight / Tableau / Looker, Amplitude, Mixpanel, Hotjar, Jira, Excel, and ad platform data.
Data Analyst • India