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Creative Director

Creative Director

Trzy InnovationzIndia
30+ days ago
Job description

Job Title :

Creative Director – Events, Advertising & Content (Mumbai)

Location : MUMBAI

Department :

Marketing / Brand Strategy / Creative

Experience :

8-12 years in creative direction for brand campaigns, events, films / OTT

Reporting To :

Founder / VP – Brand Strategy / Head of Marketing

Role Overview :

We are seeking a visionary

Creative Director

to lead the ideation and execution of

high-impact campaigns

across events, advertising, and digital content for

movie marketing

and

OTT platform shows . This role requires a bold thinker with strong roots in storytelling, experiential marketing, and short-form content creation.

The ideal candidate will have a deep understanding of pop culture, youth trends, and entertainment, with a proven track record of delivering

"never-seen-before" ideas

through on-ground activations, digital films, branded content, and integrated campaigns.

Key Responsibilities :

Creative Strategy & Ideation

Lead ideation for

360° campaigns

across theatrical releases, OTT launches, and brand collaborations.

Conceptualize

unique, conversation-starting event ideas , from immersive fan experiences to PR-worthy stunts.

Develop

short-format video content

concepts (for reels, teasers, influencer content, etc.) that break clutter.

Campaign Development

Interpret client briefs (from studios, OTT platforms, or brands) and translate them into

bold, strategic creative concepts .

Lead scripting, visual direction, and creative packaging of content across platforms.

Own the storytelling arc for trailers, teasers, digital assets, and branded IPs.

Events & On-Ground Activation

Create disruptive, experiential events that align with campaign narratives — premieres, meetups, fan zones, influencer hangouts, etc.

Collaborate with production teams to ensure

high-fidelity execution

of creative vision.

Integrate new technologies (AR / VR, projections, interactive sets) where relevant.

Creative Oversight & Team Leadership

Lead internal design, copy, and film teams; manage external creative vendors and agencies.

Review and approve creative deliverables for design, video, and content before client presentations.

Mentor a team of junior creatives and freelancers to foster innovation and ownership.

Key Requirements :

8+ years of experience in creative direction across

events, advertising, films, or entertainment IPs .

Strong portfolio in

film / OTT campaigns, immersive events , and

short video formats .

Deep familiarity with Mumbai’s entertainment and influencer ecosystems.

Outstanding storytelling, design sensibility, and pitch skills.

Comfortable working in

fast-paced, unstructured environments

with high creative demands.

Bonus Points If You Have :

Worked on

theatrical / OTT show marketing

campaigns in India.

Built original branded content IPs or viral campaigns.

Experience with interactive formats like AR / VR installations or on-ground gamification.

Agency-side and client-side hybrid experience.

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Creative Director • India

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