Company Description
No Grey Area combines Indian heritage, craftsmanship, and form with contemporary functionality of streetwear and workwear. The brand bridges the gap between the mysticism of ancient India and the everyday life of urban India. The label is dedicated to authentic cultural representation.
KRA
Revenue Growth / Business Development
Support Business Development / Revenue growth through research and creation of new designs / samples
Delivery of suitable presentations to Brand Advisors & Creative Director
Oversee & manage the team from ideation to delivery of each collection
Research & Development
Impact of R&D in product development that becomes a lever for increased sales and customer delight
Ensure suitability and adaptability of such technology for bulk production
Innovation & Sustainability
Bring out market relevant collections / products that are accepted by the Management
Exercising cost controls in all sourcing & developments
Detailed Job Description :
Design and Development :
- Create innovative Mens & Women'swear designs, including apparel and accessories that align with brand aesthetics and market trends.
- Develop technical specifications, sketches, and prototypes for new products.
Trend Research :
Conduct market research to identify emerging trends, materials, and technologies in Luxury RTW.Analyze competitor products and consumer preferences to inform design decisions.Stay updated on advancements in fabric technology, sustainable materials, and production techniques.Material Selection :
Select appropriate fabrics, trims, and accessories that enhance the performance, durability, and style of the products.Work with suppliers to source high-quality, innovative materials that meet design and functional requirements.Collaboration and Communication :
Work closely with cross-functional teams, including marketing, sales, and production, to ensure alignment on design vision and product goals.Present design concepts and collections to internal stakeholders and incorporate feedback into final designs.Maintain clear and effective communication, attention to detail with merchandising & factory teams to ensure product execution and meeting the quality as expected.Technical Design :
Develop detailed technical drawings and specifications for each design.Ensure that all designs meet the brand's aesthetic, fit, function, and quality standards.Oversee sample development, fittings, and revisions to ensure that the final product meets design intent.Skill Requirement
Good knowledge of fabric material, design details and fabric constructionProduce sketches, mock-ups, and digital renderings to bring design concepts to lifeUnderstanding of application of fabrications and an assortment of trimsCollaborate with internal teams to Design innovative and on-trend apparels and accessories goods that resonate with our target audienceMinimum candidate qualifications
Degree in Fashion Design, Min work experience in an Export or Indian Designer Brand for 6-7 years.Strong understanding of pattern making, Indian embroidery and various printing techniques.6-7 years of experience in either Export or Indian Designer Label (Both Mens & Womenswear)Ability to interpret fashion trends and translate them into commercial designs.Sound knowledge of Adobe Photoshop and Illustrator a mustExperience in CLO 3D and V Stitcher will be added advantageAdvanced visual and written communication skillsTeam Management
Monitor and manage timelines / Calendar & Presentation schedulesMonitor smooth interdepartmental communicationMotivate and monitor Junior Designers progress and growth.Skills Required
Pattern Making, Adobe Photoshop