Digital Marketing Manager

Digital marketing Manager job description

Are you innovative and passionate about current trends and creating digital marketing campaigns?

JK Business School, is looking to hire a digital marketing manager to support the marketing team in effectively promoting its message across all digital channels. On a daily basis, they will manage social media, including Facebook, Twitter & Instagram, LinkedIn and create email blast campaigns to target key customers. They will also delegate responsibilities to copywriters, content creators and other members of the marketing team and stay up to date on the latest social media trends.

Objectives of this role

Plan, execute and manage all digital marketing for JKBS , including SEO, SEM, email marketing and social media

Establish and execute a digital marketing strategy to distribute content

Work with and manage a team of writers, marketers, and other stakeholders to maintain  digital presence

Maintain consistent brand messaging across all social channels

Identify, analyze, and measure trends and content to assess how well it’s performing and optimize user experience

Create and maintain an editorial calendar to deliver targeted content

Responsibilities

Create and manage content for social media, emails, and other forms of digital communication

Research, track, and analyze consumer behaviors and trends and implement research into digital marketing campaigns

Prepare reports and analytics on the overall performance of various marketing campaigns, including ROIs and KPIs

Collaborate with the marketing team to brainstorm new and innovative growth strategies and marketing techniques

Develop and monitor campaign budgets

Stay up to date on the latest social media trends, and implement them in marketing campaigns

Skills and qualifications

MBA / PGDM from a reputed institute

At least 3 Years of work experience in digital marketing, or a related field

Preference will be given to candidates with experience of working with Educational Institutions

Social media savvy, with a passion for staying on top of trends

Strong sense of creativity, imagination and innovation

Excellent interpersonal skills, with the ability to collaborate with other departments

In-depth knowledge of various social media platforms and best practices

Ability to analyze consumer metrics, reports, and trends

Strong project management and managerial skills

In-depth knowledge of current digital trends

Proficiency in photo and video editing software

Experience with SEO and SEM strategy and keyword research

Understanding of website analytics tools, such as Google Analytics

Analytical mind, with a passion for measuring data

To apply, please send your updated resume to hr@jkbschool.org with the subject line " Digital Marketing Manager - [Your Name] ". Last date of Application is 24th November 2025 . Learn more about us : www.jkbschool.org