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Email Marketing Executive

Email Marketing Executive

ConfidentialCoimbatore, India
4 days ago
Job description

Job Title : Email Marketing Executive

Location : Coimbatore (On-site)

Experience : 4+ Years

Job Type : Full-time

Salary : ₹4,00,000 – ₹8,00,000 per year

Job Overview

We're seeking an experienced Email Marketing Executive to join our dynamic team in Coimbatore. If you're passionate about creating high-impact email campaigns, leveraging automation, and driving audience engagement through expert content, this is the role for you!

Key Responsibilities

  • Plan, design, and execute email marketing campaigns across multiple brands.
  • Create personalized and engaging email content to boost conversions.
  • Analyze campaign performance and optimize strategies using data-driven insights.
  • Enhance automation and trigger journeys with AI tools and personalization techniques.
  • Develop and implement new email templates (e.g., property roundups, agent updates, referrals).
  • Maintain email marketing calendar and ensure timely delivery of campaigns.
  • Ensure compliance with GDPR and other email marketing best practices.
  • Provide weekly, monthly, and quarterly performance reports.

Key Deliverables

  • Send at least 3 emails per brand per week.
  • Execute bi-weekly Instant Valuation Tool (IVT) emails and quarterly valuation campaigns.
  • Implement mortgage anniversary and e-zine trigger emails.
  • Build 3 new automated email sequences per brand to improve customer journeys.
  • Use AI tools for content efficiency and personalization.
  • Qualifications

  • Bachelor's degree in Marketing, Communications, or related field.
  • Minimum 3+ years in email marketing or digital communications.
  • Expertise in email platforms, automation tools, and performance tracking.
  • Strong copywriting, A / B testing, and segmentation skills.
  • Familiarity with GDPR compliance and deliverability best practices.
  • Fluent in English with strong communication skills
  • Interested candidates can apply by sending their resume to : [HIDDEN TEXT]

    Skills Required

    Email Marketing, Automation Tools, Performance Tracking, Segmentation, Copywriting

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