Senior PPC Executive

Company Description

Digital Web Solutions, with over 15 years of experience, is a prominent player in the digital marketing industry. We provide services to more than 100 agencies and leading brands worldwide. Our integrated product suite assists agencies and brands with their marketing, design, and development requirements. With our team of 250+ digital experts across 5 global offices, we offer white-labelled outsourcing services including SEO, link building, website design and development, lead generation, content writing, infographics, and explainer videos.

Role Description

This is a full-time on-site role based in Gurugram for a Senior PPC Executive. The Senior PPC Executive will be responsible for managing PPC campaigns, analyzing performance data, optimizing campaigns for better results, and conducting keyword research. Additionally, the individual will collaborate with the marketing team to create and implement effective PPC strategies, monitor budgetary constraints, and generate regular reports on campaign performance. The role also involves staying updated with the latest trends and best practices in PPC and digital marketing.

Qualifications

• PPC Campaign Management and Optimization skills
• Keyword Research and Performance Analysis skills
• Experience in developing and implementing PPC strategies
• Excellent written and verbal communication skills
• Proficiency in tools like Google Ads, Microsoft Advertising, and other PPC platforms
• Strong analytical skills and ability to interpret data
• Ability to work in a collaborative team environment and manage multiple projects
• Bachelor's degree in Marketing, Business, or related field
• Experience in the digital marketing industry is a plus