Senior Sales Executive – Digital Marketing

We are looking for a results-driven Senior Sales Executive with strong expertise in digital marketing. The role requires managing end-to-end marketing strategies, driving lead-generation campaigns, and supporting business growth with data-backed insights. This position is ideal for someone who can blend sales capability with advanced digital marketing knowledge.

Key Responsibilities

• Develop and manage complete digital marketing strategies across SEO, SEM, social media, and content marketing.
• Lead performance-driven campaigns focusing on qualified lead generation and revenue growth.
• Plan, execute, and optimize Google Ads and Meta Ads campaigns to ensure strong ROI / ROAS.
• Oversee SEO strategy including technical audits, keyword research, on-page optimization, and link-building initiatives.
• Track, analyze, and present campaign performance reports using analytics tools and dashboards.
• Conduct competitor analysis, market research, and audience segmentation for effective campaign planning.
• Coordinate with content writers and designers to maintain consistency in brand messaging.
• Work closely with the sales team to align marketing strategies with business targets.
• Implement marketing automation across email, WhatsApp, and CRM workflows to improve conversions.
• Maintain and optimize landing pages to enhance user experience and conversion rates.
• Manage campaign budgets, timelines, and deliverables with accuracy.
• Guide junior team members and ensure smooth execution of ongoing projects.

Required Skills

Salary : ₹15,000 per month + Performance-Based Incentives

Experience : Minimum 2 Years

Location : Kolkata (Office-Based)