Sr Manager SFE

Key Responsibilities :

• Sales Force Effectiveness Strategy :
• Design and implement data-driven strategies for sales force structure, sizing, and alignment to achieve business objectives.
• Develop and execute segmentation and targeting strategies to maximize healthcare professional (HCP) engagement.
• Oversee call planning, territory alignment, and field force productivity optimization across multiple therapeutic areas.
• Incentive and Performance Management :
• Develop incentive plans and performance metrics aligned with sales objectives.
• Drive continuous improvement in sales force performance through actionable insights derived from data analytics.
• Go-to-Market (GTM) Initiatives :
• Lead GTM planning and execution for new product launches, brand acquisitions, and hybrid commercial models.
• Spearhead rural and whitespace market penetration strategies to ensure sustained growth.
• Digital Transformation :
• Drive the adoption of digital tools for territory planning, route optimization, and HCP engagement.
• Manage digital projects such as chatbots, virtual engagement platforms, and AI-driven call scheduling.
• Business Strategy and Growth :
• Identify and evaluate business expansion opportunities through mergers & acquisitions (MA), product portfolio optimization, and market diversification.
• Develop long-range strategic plans for core therapeutic areas such as cardiovascular, diabetes, and other chronic portfolios.
• Leadership and Team Management :
• Lead and mentor cross-functional teams, fostering a culture of excellence and accountability.
• Partner with internal and external stakeholders, including senior management, to deliver impactful solutions.
• Analytics and Reporting :
• Oversee the automation of sales analytics and reporting tools to enhance decision-making and efficiency.
• Lead ROI measurement initiatives for campaigns and sales activities.

Your areas of knowledge and expertise that matter most :

What We Offer :

Skills Required

Performance Management, Pharma, Business Analytics, Analytical, Automation, Digital Marketing, Sql