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Director Creative Strategist

Director Creative Strategist

ConfidentialGurgaon / Gurugram
30+ days ago
Job description

What Youll Do

Brand Strategy Development :

  • Lead the development of earned-first creative strategies for key client accounts, ensuring they are both culturally and brand-relevant
  • Turn clientsbusiness & communications challenges into actionable insights that inspire your colleagues and clients towards original ideas

Client Partnership and Servicing Support :

  • Collaborate with client servicing teams to develop comprehensive outreach strategies across earned, owned, and paid channels
  • Present strategic recommendations to senior clients with confidence and clarity, demonstrating a deep understanding of their business objectives and communications needs

    • New Business Development :

  • Support high-value pitch opportunities with creative insights, ideas and planning
  • Cross-functional Collaboration :
  • Collaborate with Bursons PR, digital, creative, content, and analytics teams to develop and deliver cohesive and compelling creative campaigns
  • Facilitate brainstorming sessions and workshops to foster a culture of creativity
  • Mentor junior team members in strategic thinking and planning

    • Trend Analysis and Insights :

  • Keep up to date with developments across earned, owned and paid channels in order to make the best use of them in client campaigns
  • Stay abreast of cultural, social and consumer trends to inform strategic planning and decision-making

    • Experience That Contributes To Success

  • Minimum 12 years of experience in creative strategy and brands with a focused development on earned-first, 'PRable' ideas
  • Experience in a leading PR, digital, or creative agency is preferred
  • Excellent communication and presentation skills, with the ability to articulate complex ideas clearly and persuasively to our clients C-suite
  • Strong analytical skills and proficiency in strategic planning tools and frameworks
  • Multi-sector experience across tech, healthcare, BFSI, enterprise services, lifestyle, and entertainment
  • Proven track record of award-winning campaign development in India7

    • Skills Required

    Strong Analytical Skills, Excellent Communication And Presentation Skills, creative agency

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    Creative Strategist • Gurgaon / Gurugram