Senior Ecommerce SEO Specialist

TITLE : Sr. ECommerce SEO Executive

DEPARTMENT : Digital Marketing

LOCATION : Ahmedabad

Experience : 5+ years

Position Summary

We are seeking a skilled eCommerce SEO Specialist to join our team. The ideal candidate will have a strong background in SEO strategies tailored for eCommerce platforms and a proven track record of improving search engine rankings and driving organic traffic & revenue

Key Responsibilities

• Ability to identify SEO problems or inhibiting factors, diagnose the root cause and devise effective intervention.
• On-page Optimization and Off-page optimization.
• All Associated steps, including website structure, Technical SEO, keyword analysis, Meta tags, website health, competitors analysis, traffic analysis and rank optimization etc.
• Deep understanding of building data driven strategy to improve organic traffic and SERPs visibility on niche keywords.
• In-depth knowledge of latest SERP feature schema implementation
• Work closely with Content Writing and Content marketing teams and develop and execute comprehensive ecommerce & services content strategies that encompass various digital platforms aligned with brand principles.
• Collaborate with the development team to ensure that website aligns with google standard SEO best practices.
• In-depth knowledge of current SEO trends and tools like search console, SEMrush, Ahrefs, Screaming frog, ubersuggest best practices.
• In-depth knowledge of Google Analytics 4 to understand user behavior and define custom events to track conversion.
• In-depth knowledge of Google tag manager to implement custom events based on user behavior and track conversion.
• Develop and implement link building strategy
• Stay up-to-date with industry trends and content consumption habits to ensure that website content remains relevant and appealing on digital platforms considering E-E-A-T & people first content Standards.
• Collaborate with internal and external stakeholders to ensure consistency of the website across all communication channels.
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Knowledge of ranking factors and latest search engine algorithms.
• Good understanding and knowledge of meta ads, Google and Bing ads as well as email marketing will be added as advantages. Personal attributes : Job Description The successful candidate must have excellent communication and interpersonal skills. Excels in a fast-paced, results-oriented environment with the ability to adapt to change quickly. A teamwork attitude, willing to take on extra tasks and see them through. Acute attention to detail and problem-solving SEO skills are also necessary attributes for the role.

Education And Qualification

Skills Required

Html, Javascript, bing ads , Email Marketing, Css, traffic analysis, Keyword Analysis, Google Tag Manager