Talent.com
Performance Marketing Manager (D2C Brands)

Performance Marketing Manager (D2C Brands)

Marcamor Consultingaligarh, India
10 hours ago
Job description

Performance Marketing Manager (D2C Brands)

Experience : 5+ Years

Location : Hyderabad , India

Salary : Based on the Experience

Industry : D2C / E-commerce

About the Role

We are seeking a data-driven  Performance Marketing Manager  with extensive experience in scaling  direct-to-consumer (D2C) brands . The ideal candidate has successfully managed monthly campaign budgets of ₹10 lakhs+ , delivered strong ROAS, and understands the full funnel of digital customer acquisition.

Key Responsibilities Performance Marketing & Campaign Management

  • Plan, execute, and optimize performance campaigns across Meta Ads, Google Ads, YouTube, Programmatic, and Affiliate channels .
  • Manage and scale monthly budgets of ₹10 lakhs and above, with a focus on profitable growth.
  • Build full-funnel acquisition strategies for D2C websites (Awareness → Consideration → Retargeting → Retention).
  • Conduct daily, weekly, and monthly performance analysis to optimize CPA, ROAS, CTR, CVR, and LTV.

D2C Growth Strategy

  • Closely collaborate with brand, content, and product teams to create high-converting creatives and landing pages.
  • Implement A / B testing for creatives, audiences, bidding strategies, and funnels.
  • Optimize product pages for better CVR using insights from heatmaps and analytics.
  • Drive CRO (Conversion Rate Optimization) initiatives for the brand website.

    • Analytics & Reporting

  • Monitor performance using GA4, Shopify Analytics, Excel / Sheets, Looker Studio , and other analytics tools.
  • Generate clear performance dashboards and present insights to management.
  • Track user journeys, attribution, and multi-touchpoint conversions.

    • Retention & CRM

  • Coordinate with the CRM team for email, SMS, WhatsApp workflows to improve repeat purchase rate.
  • Leverage remarketing and upsell strategies using first-party data.

    • Requirements

  • 5+ years of experience in Performance Marketing, specifically for D2C / e-commerce brands .
  • Proven track record of managing minimum ₹10 lakhs+ monthly ad spend .
  • Strong knowledge of Meta Ads Manager, Google Ads, GA4, Shopify, Pixel integrations, and UTM tracking .
  • Expertise in campaign scaling , performance optimization , and conversion-focused strategies .
  • Analytical mindset with proficiency in Excel / Sheets , dashboards, and performance reporting.
  • Experience working with creatives—understanding of what works for D2C audiences.
  • Strong communication and cross-functional collaboration skills.

    • Good to Have

  • Experience with influencer-led performance campaigns .
  • Knowledge of affiliate marketing and marketplace ads (Amazon, Flipkart).
  • Hands-on experience with CRO tools like Hotjar, VWO, Optimizely .
  • Understanding of D2C operational metrics (CAC, LTV, RTO %, AOV, etc.).

    • What We Offer

  • Opportunity to scale fast-growing D2C brands.
  • Ownership of digital growth with a high degree of autonomy.
  • A creative and data-driven work environment.
  • Competitive compensation and performance-based incentives.
    • Create a job alert for this search

    Performance Marketing Manager • aligarh, India

    Related jobs
    • Promoted
    Senior Performance Marketer

    Senior Performance Marketer

    PU PrimeAligarh, IN
    We are seeking a highly skilled.Senior Performance Marketing Manager.This role requires expertise in acquiring high-quality trader leads, optimizing. The ideal candidate will have managed large budg...Show moreLast updated: 17 days ago
    • Promoted
    • New!
    Performance marketing manager

    Performance marketing manager

    Expert LawAligarh, IN
    Expert Law offers personalized legal services in Personal Injury and Immigration Law across the nation.With a client-focused approach, we ensure a seamless handling of cases from the initial consul...Show moreLast updated: 7 hours ago
    • Promoted
    • New!
    Brand Manager

    Brand Manager

    Polaris School of TechnologyAligarh, IN
    Polaris School of Technology (PST) is a new-age tech school in Bengaluru, building the next generation of techies.We offer a 4- year Bachelors CS degree program. Founded by Mukul Rustagi & Bhaswat A...Show moreLast updated: 7 hours ago
    • Promoted
    Product Marketing Manager

    Product Marketing Manager

    TML Partners SyndicateAligarh, IN
    We’re Hiring : Product Marketing Manager.TML Partners Syndicate is seeking an experienced and strategic.This role bridges the gap between product, marketing, and sales — turning insights into impact...Show moreLast updated: 23 hours ago
    • Promoted
    Performance Growth Marketer

    Performance Growth Marketer

    Infinite Labs DigitalAligarh, IN
    Infinite Labs is a forward-thinking agency specializing in AI-powered marketing, working with brands in supplements, healthcare, real estate, and professional services to achieve measurable growth....Show moreLast updated: 1 day ago
    • Promoted
    Manager, Growth Marketing - Mobile Acquisition

    Manager, Growth Marketing - Mobile Acquisition

    MavlersAligarh, IN
    Full-Time Employee Based Contract.AM to 3 : 00 PM IST (USA based client).Immediate Joiners OR 15 Days (1st Choice ONLY).We are seeking a data-driven, and performance-oriented.HOMER (learn to read) an...Show moreLast updated: 23 hours ago
    • Promoted
    Growth Marketing Manager

    Growth Marketing Manager

    JustCopy IncAligarh, IN
    AI offers a solution for developers to copy battle-tested software and clone production-ready apps instantly.By eliminating the need for vibe coding and time-consuming AI prompting, JustCopy.AI str...Show moreLast updated: 23 hours ago
    • Promoted
    Marketing Analytics Director

    Marketing Analytics Director

    Ogilvy QuizzineAligarh, IN
    Marketing Analytics Director (Part-time).Ogilvy is looking for a part-time.Build dashboards, reports, and measurement frameworks. Analyze performance across Google Ads, Meta Ads, SEO / SEM, Email, CRM...Show moreLast updated: 23 hours ago
    • Promoted
    • New!
    Performance Marketing Manager

    Performance Marketing Manager

    Texonica DynamicsAligarh, IN
    Google Ads, Meta Ads और अन्य प्लेटफॉर्म सहित भुगतान किए गए चैनलों पर परफॉर्मेंस मार्केटिंग रणनीतियाँ विकसित और लागू करना. Google Ads, Meta Ads और Google Analytics जैसे एनालिटिक्स टूल में प्रमाणित वि...Show moreLast updated: 7 hours ago
    • Promoted
    Performance Marketing Executive (Google Ads)

    Performance Marketing Executive (Google Ads)

    hotsourcedAligarh, IN
    We’re a performance marketing agency that helps brands grow profitably through paid media.Our approach is lean, transparent, and channel-agnostic—focusing on what moves the needle for our clients.W...Show moreLast updated: 3 days ago
    • Promoted
    Hiring : Acquisition Marketing Manager – Lead Generation & Demand Growth

    Hiring : Acquisition Marketing Manager – Lead Generation & Demand Growth

    NovaReach AdsAligarh, IN
    Your focus will be on creating high-converting funnels that fuel lead generation, pipeline growth, and sustainable revenue. You’ll work cross-functionally to align paid media, SEO, and content strat...Show moreLast updated: 23 hours ago
    • Promoted
    B2B Marketing Programs / Event Manager

    B2B Marketing Programs / Event Manager

    HSV DigitalAligarh, IN
    Remote (Only US Time Zone working hours).The ideal candidate brings a strong mix of strategic marketing, operational excellence, and data-driven execution. You will work closely with internal teams,...Show moreLast updated: 23 hours ago
    • Promoted
    • New!
    Senior Brand Manager

    Senior Brand Manager

    Bulwark HealthAligarh, IN
    Bulwark Health is an AI-driven healthcare technology company transforming revenue cycle management and value-based care.As we expand our team, we are looking to re-innovate our digital brand identi...Show moreLast updated: 7 hours ago
    • Promoted
    Manager - Performance Marketing

    Manager - Performance Marketing

    EmeritusAligarh, IN
    Performance Marketing (Global Business).Emeritus is committed to teaching the skills of the future by making high-quality education accessible and affordable to individuals, companies, and governme...Show moreLast updated: 30+ days ago
    • Promoted
    Performance Marketing Manager

    Performance Marketing Manager

    WPP Media WorldwideAligarh, IN
    Every influential brand is built on more than ambition — it is built on intention.We craft strategies that respect the intelligence of consumers, honor the vision of our clients, and balance perfor...Show moreLast updated: 23 hours ago
    • Promoted
    Performance Marketer For D2C Brand

    Performance Marketer For D2C Brand

    Grx PixelGautam Buddha Nagar, Uttar Pradesh, India
    Grx Pixel is a performance-driven IT & Digital Marketing agency helping D2C brands scale through data-backed strategies, creative excellence, and deep expertise in Meta Ads, Google Ads, CRO, and en...Show moreLast updated: 5 days ago
    • Promoted
    Performance Marketing Director

    Performance Marketing Director

    Canonical CompanyAligarh, IN
    Performance Marketing Director (Part-Time).Canonical is looking for a Part-Time Performance Marketing Director, a data-driven leader who can scale digital acquisition across multi-channel ecosystem...Show moreLast updated: 23 hours ago
    • Promoted
    • New!
    Affiliate Marketing Manager

    Affiliate Marketing Manager

    AppsClicksAligarh, IN
    AppsClicks is a leading mobile performance marketing agency that uses AI, machine learning, and data analytics to connect clients with the right users. With offices in Tel Aviv and Lisbon, we delive...Show moreLast updated: 7 hours ago