Brand manager

Job Title : Brand managerLocation : Koramangala, BangaloreIndustry : B2 B Saa STimings : Mid Shift Salary : Up to 14 LPA Notice : Preferred Immediate Joiners Job Summary : We are looking for a dynamic and strategic Brand manager to lead our digital presence across multiple platforms. This role is pivotal in driving brand awareness, generating qualified leads, and engaging B2 B audiences. The ideal candidate is both creative and data-driven, with a strong grasp of platform-specific strategies and a proven track record of growth.Key Responsibilities : Content Strategy & Planning

• Develop platform-specific content strategies for , Instagram, You Tube, X, Pinterest, and Facebook
• Align content with campaign goals : brand visibility, lead generation, and user engagement
• Define content pillars (e.g., Education, Promotion, Product Demos, Testimonials)Content Creation & Publishing
• Create and manage diverse content formats—carousels, reels, short videos, memes, explainers
• Oversee content calendar, ensuring consistent and timely publishing across all platforms
• Write compelling copy, captions, and video scripts tailored for B2 B engagementCommunity Management & Engagement
• Engage with followers, respond to queries, and build a loyal community
• Collaborate with sales and marketing teams to support outreach and campaign amplification
• Leverage trends and real-time content to stay relevant and increase reachCampaign Execution & Performance Optimization
• Launch and monitor social campaigns targeting decision-makers in healthcare and sales industries
• Analyze engagement metrics, CTRs, follower growth, and content performance
• Optimize strategies based on insights to boost performance and ROITeam Collaboration & Training
• Manage and mentor social media interns or junior marketers
• Work closely with designers, copywriters, and outreach teams for campaign cohesion