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Consumer Insights Sr. Manager

Consumer Insights Sr. Manager

ALLENDelhi, India
17 days ago
Job description

Job Responsibilities :

Manage Quant + Qual Research :

Brand health trackers, consumer and market deep dives, segmentation, comms testing, exploratory immersions etc.

Drive Growth Insights :

Market sizing, opportunity identification, competitive landscaping, and

market / category entry studies.

Execute with Ownership :

Moderate FGDs / IDIs (English & Hindi), design surveys, manage fieldwork, ensure robust data quality.

Turn Data into Action :

Analyze results, synthesize insights, and provide clear, actionable recommendations.

Collaborate & Influence :

Collaborate with cross-functional teams (Marketing, Sales, Product, Academics, Analytics, CX) to embed consumer-centric thinking.

Liaise with agency partners / vendors :

Ensure high-quality and timely outputs from external partners

What we are looking for :

Experience :

6–10 years in consumer insights / market research (agency + client side mix) preferred but not mandatory

Expertise :

Quant & qual research, moderation, survey design, analytics, report writing, insight storytelling

Mindset :

Entrepreneurial, proactive, high ownership, bias for action, problem solver

Business Acumen :

Ability to link insights to growth strategies and influence stakeholders

Languages :

Fluent in English & Hindi

Mobility :

Willing to travel for research and market immersions

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Sr Manager • Delhi, India

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