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Account Manager (Mainline Advertising)

Account Manager (Mainline Advertising)

VMLIndia
5 days ago
Job description

About Us : VML is a global powerhouse born from the unification of Wunderman Thompson and VMLY&R — two of the world's most powerful and accomplished creative agencies with complementary capabilities and geographic strengths. We have an industry-unique opportunity to provide our client partners with a fully integrated offering across brand experience, customer experience and commerce practices — powered by deep data and technology experience. For more information, visit www.vml.com

Key Responsibilities

  • Serve as the primary point of contact for assigned clients, ensuring seamless communication and strong relationship management.
  • Understand client objectives thoroughly and translate them into actionable briefs for creative (content, design, and planning) teams.
  • Work closely with internal teams to drive the end-to-end development of mainline campaigns
  • Present creative ideas, campaign routes, and strategic proposals to clients with clarity and confidence.
  • Manage project timelines, budgets, and deliverables to ensure smooth execution and timely delivery.
  • Identify opportunities to grow accounts by proactively pitching new ideas, campaign extensions, and integrated solutions.
  • Monitor market trends, competitor campaigns, and industry developments to bring fresh thinking into client strategies.
  • Ensure high-quality output across all touchpoints while maintaining brand consistency and adherence to guidelines.

Required Skills & Competencies

  • Strong understanding of mainline advertising — print, outdoor, OOH, and traditional media.
  • Excellent communication and presentation skills with the ability to influence and build trust with senior stakeholders.
  • Ability to interpret briefs, craft strategic responses, and guide creative teams effectively.
  • Proven experience leading client relationships in an advertising agency environment.
  • Strong project management, multitasking, and problem-solving abilities.
  • A collaborative mindset with the ability to work cross-functionally and manage multiple campaigns simultaneously.
  • Qualifications

  • Bachelor’s degree in Marketing, Advertising, Mass Communication, or a related field.
  • 6–8 years of experience in account management within a creative or advertising agency (mainline experience is essential).
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