Chandigarh Group of Colleges, Landran is dedicated to providing quality education and fostering a culture of innovation and excellence.
About the Role
We are seeking an innovative and data-driven Digital Marketing Manager to lead and execute our digital strategies. The role involves developing campaigns that enhance online presence, strengthen the CGC Landran brand, and drive student admissions.
Responsibilities
- Develop and implement end-to-end digital marketing strategies aligned with institutional goals.
- Manage all digital channels including SEO, SEM, Google Ads, social media, email, and content marketing.
- Plan, create, and optimize online campaigns to increase brand visibility and lead generation.
- Oversee the design and content creation for social media, website, and digital platforms.
- Track and analyze campaign performance using analytics tools, providing insights and improvements.
- Collaborate with the admissions and academic teams to support student recruitment.
- Manage the digital marketing budget and ensure maximum ROI.
- Stay updated with the latest digital trends and tools.
Qualifications
Bachelor’s / Master’s degree in Marketing, Digital Marketing, Business, or a related field.Required Skills
Proven work experience (5+ years) in digital marketing, preferably in education or service industry.Strong expertise in SEO / SEM, Google Ads, Google Analytics, social media marketing, and email campaigns.Hands-on experience with marketing automation and CRM tools.Excellent communication, leadership, and analytical skills.Creative thinker with problem-solving ability.Intersted Please share CV at or call at