Campaign Specialist

Job Role : We are looking for a dynamic and organized Campaign Executive to join our Campaigns team. You will play a key role in planning, executing, and optimizing campaigns across various platforms to achieve our business objectives. The ideal candidate should have excellent communication skills, a passion for marketing, and the ability to work collaboratively within a team.

Job Location : Chennai

What you'd Do?

• Campaign Planning & Execution :
• Assist in the creation and execution of marketing campaigns across channels (e.G., SMS, WhatsApp, RCS, IVR, Email).
• Work with internal teams to ensure campaign assets (e.G., contents, data, visuals) are ready for distribution.
• Coordinate campaign schedules and deadlines to ensure timely execution.
• Monitoring & Reporting :
• Track and analyze the performance of campaigns using analytics tools.
• Generate regular reports on campaign performance, providing insights and recommendations for improvements.
• Monitor key metrics such as engagement, conversion rates, traffic, and ROI.
• Collaboration :
• Work closely with customer success, and sales teams to align campaign goals with business objectives.
• Support the development of targeted campaign strategies, ensuring they resonate with the target audience.
• Market Research :
• Conduct research to identify market trends and audience insights, which can help refine campaign strategies.
• Stay up-to-date with industry trends, new technologies, and competitive activities.
• Customer Engagement :
• Assist in the development of messaging strategies to engage customers and increase brand loyalty.
• Respond to customer inquiries or feedback related to campaigns on ticketing tool or other platforms.

What You'd Have?

Why Join Us?

At Karix, we offer more than just a job — we offer an opportunity to make an impact. Here’s what you’ll love about working with us :