Digital Campaign Specialist

Media Buyer

Location : Mumbai – Lower Parel

Experience Required : 6 months – 1 year

About the Role

We are looking for a detail-oriented and analytical Media Buyer to join our team. The ideal candidate will be responsible for setting up, monitoring, and optimizing paid media campaigns across digital and e-commerce platforms. You will collaborate with planners to ensure delivery against KPIs, provide insights, and contribute to campaign performance improvements.

Key Responsibilities

• Create and manage ad accounts, audiences, and campaign setups .
• Monitor and audit campaign performance, highlighting discrepancies in rates or expected KPIs.
• Conduct weekly analysis and suggest optimizations for improved ROI.
• Contribute insights for monthly performance reports to support planners.
• Manage pixel firing and placements for accurate campaign tracking.
• Ensure timely submission of proof of service to planners.
• Use analytics tools such as Google Analytics, SimilarWeb, SEMRush for benchmarking.
• Execute campaigns on Amazon Ads, Flipkart Ads, and other e-commerce platforms .

Skills & Qualifications

Why Join Us?

An opportunity to work with dynamic brands, gain hands-on experience across platforms, and build expertise in performance marketing and e-commerce advertising.