Performance Marketer

Ink Media is a digital-first marketing and creative agency based in Pune, specializing in real estate and high-value industries. We craft integrated campaigns across Google, Meta, and LinkedIn, driving quality leads and measurable ROI for premium developers and brands.

Role Overview :

We are looking for a Performance Marketing Specialist who is highly skilled in planning, executing, and optimizing digital ad campaigns across Google Ads, Meta Ads (Facebook / Instagram), and LinkedIn Ads. The ideal candidate has prior experience in real estate lead generation (high-ticket segment) and a proven track record of delivering leads that convert.

Key Responsibilities :

• Campaign Strategy & Execution
• Plan, set up, and optimize lead generation campaigns across Google, Meta, and LinkedIn Ads.
• Build media plans, budgets, and targeting strategies specific to high-ticket real estate buyers.
• Optimization & Performance
• Track, analyze, and optimize campaigns for CTR, CPC, CPL, and conversion rates.
• A / B test ad creatives, landing pages, and audience targeting.
• Reporting & Insights
• Create weekly and monthly performance reports with actionable insights.
• Track ROI and provide recommendations for scaling campaigns.
• Collaboration
• Work closely with the content, creative, and web development teams to ensure aligned messaging and conversion-focused funnels.
• Collaborate with sales teams to ensure quality of leads generated.

Preferred Qualifications :

Platforms Used :

What We Offer :

How to Apply :

Interested candidates can drop their CVs and portfolio of past campaigns to :

admin@inkmedia.in

Or WhatsApp +91 9158310192