GoodLife Consumer - Manager - Marketing
Goodlife ConsumerMumbai, India1 day ago
Job descriptionDrive e-commerce sales strategies to maximize Develop and enhance brand identity and positioning in the market. Oversee and manage social media accounts, ensuring consistent brand messaging and engagement. Conduct thorough competition analysis and support brand and product development initiatives. Plan and execute on-ground activation events to promote brand visibility. Manage Above The Line (ATL) and Below The Line (BTL) marketing activities. Oversee brand management from pre-launch through to success. Master's degree in Marketing Based in Mumbai Experience in a consumer goods company Background in digital marketing Excellent communication skills Entrepreneurial mindset; self-driven and proactive Professional and process-oriented Proficient in MS Office Strong organizational skills, with the ability to manage data and communication effectively
Engagement :
- Strategize and execute customer engagement initiatives across various platforms, including social media and online portals.
E-commerce Sales Development :
Social Media Management :
Competition Analysis & Product Development :
On-ground Activations :
ATL & BTL Activities :
Brand Management :
Preferred Candidates :
If you are passionate about driving brand success in the FMCG and D2C space, we would love to hear from you!
Candidates who are comfortable traveling to BKC should apply.
(ref : iimjobs.com)
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Marketing Manager • Mumbai, India
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