Google Ads

Job Description

We are seeking a highly efficient and experienced Google Ads Specialist with strong hands-on expertise in managing and optimising campaigns.

The ideal candidate must have excellent communication skills, be able to confidently handle foreign clients , understand the technicalities of Google Ads, and make smart decisions that improve campaign performance.

This role requires a professional who can execute , monitor, troubleshoot, and optimise ads daily — with a strong understanding of each business we run ads for.

Key Responsibilities Google Ads (Core Focus)

• Plan, set up, and optimise campaigns across Search, Display, Video, and Performance Max .
• Must understand the full technicalities of Google Ads :
• Keywords, match types, bidding
• Quality score
• Conversion tracking
• Audience targeting
• Landing page connection
• Monitor campaigns daily and make required optimisation changes .
• Adjust budgets, keywords, ad copies, targeting, extensions, placements, and negatives.
• Provide clear explanations and answer client questions confidently.
• Perform A / B testing for ad copies, landing pages, and creatives.
• Generate ideas for improving CTR, conversions, and ROI.
• Work closely with the team to implement ad-related creative ideas or landing page improvements.

Client Understanding & Communication

Required Skills & Qualifications

Skills Required

Google Ads, Google Tag Manager