Talent.com
Senior Brand Manager – Protein Chef

Senior Brand Manager – Protein Chef

Lo Foodsthane, maharashtra, in
15 hours ago
Job description

Senior Brand Manager – Protein Chef

Location : Bangalore

Department : Brand & Marketing

Experience : 5+ years with 2+ years of core Brand Management

Instagram : @proteinchefbylofoods

About Protein Chef

Protein Chef is India’s first High-Protein Everyday Food Brand - built to make protein a part of every Indian meal, every day.

In under a year, Protein Chef has become India’s 2nd most followed health food brand (@proteinchefbylofoods), and one of the fastest-growing food brands in the country.

Our goal at Protein Chef is simple :

Make “Protein for Everyone, Every Day” a reality.

ProteinChef is from the house of Lo Foods — India’s largest functional food company targeted towards specific Lifestyle Conditions like Obesity, Diabetes, Gluten intolerance. The overall mission is : To impact the health of 100 million Indians through Functional food.

The Opportunity

We’re looking for a hands-on Senior Brand Manager to make ProteinChef India’s largest and most loved brand for Everyday High Protein Food.

Someone who can connect brand thinking (insight, positioning, differentiation) with brand doing (campaigns, communication, packaging, go-to-market).

You’ll own the brand end-to-end — from strategy to execution - ensuring every touchpoint reflects our promise : Protein for Everyone, Every Day.

This role is built for someone who doesn’t just plan campaigns - they build brands.

Key Responsibilities

Brand Strategy & Planning

  • Translate Protein Chef’s positioning of “Protein for Everyone, Every Day” into actionable brand plans and campaign roadmaps.
  • Identify where the brand stands today, where it needs to go, and what brand actions will get us there.
  • Analyze consumer insights, category trends, and competition to identify whitespace and growth opportunities.
  • Evolve brand positioning, tone, and visual language to keep Protein Chef ahead of the curve.
  • Build and execute annual and quarterly brand calendars aligned with business and revenue goals with clear objectives and measurable outcomes.

Brand Building & Campaign Execution

  • Plan and execute large-scale brand campaigns — across digital, revenue channels and offline
  • Partner with creative, design, and social teams to bring campaigns to life with high creative and executional excellence.
  • Drive consistent storytelling across ads, packaging, reels and website — building one clear, cohesive brand voice.
  • Oversee brand activations and partnerships that drive awareness and engagement.
  • Track and analyze performance metrics (ROI’s) and course-correct for maximum impact.
  • Packaging & Product Communication

  • Own packaging development end-to-end — from brief to final execution.
  • Work with design, R&D and go-live teams to deliver packs that are on-brand, on-time, and on-point.
  • Define pack architecture, naming, claims, and communication hierarchy to ensure consistency across SKUs.
  • Build packaging systems that scale across categories while keeping strong brand recall.
  • Cross-Functional & Vendor Collaboration

  • Work closely with Revenue, production, and NPD teams to align on product launches and go-to-market plan
  • Manage external creative, design, and production agencies and partners to deliver high-quality output.
  • Own project timelines, briefs, communication and follow-through across stakeholders.
  • Performance & Brand Health

  • Monitor brand performance and KPIs across awareness, engagement, and sales metrics.
  • Present monthly brand dashboards with actionable insights and recommendations to the leadership team.
  • Manage budgets efficiently and ensure every campaign delivers measurable impact.
  • What We’re Looking For

  • 5+ years of experience with at least 2 years in core brand management
  • Brand Management experience in consumer facing brands in FMCG / Food / Beauty / Personal Care is a must.
  • Strong mix of brand thinking + execution ability - can connect long-term brand strategy with short-term action.
  • Proven experience in owning brand campaigns, creative projects, and execution end-to-end.
  • Excellent communication, creative briefing, and stakeholder management.
  • High sense of ownership - someone who thrives in fast-paced, high-accountability environments.
  • An eye for great work and a bias for getting things done.
  • Why Join Us

  • Build India’s Fastest-Growing Protein Food Brand redefining how the country consumes protein.
  • Work closely with the Founder and Group Brand Director, shaping a brand with national scale and global potential.
  • Operate in a high-ownership, no-silos culture where great ideas and execution both matter.
  • Be part of a team building a new food category for India - Protein in Everyday Food.
  • Apply here or share your profile at kavita@bajofoods.com, based on relevancy we will reach back to you shortly.

    Create a job alert for this search

    Senior Brand Manager • thane, maharashtra, in

    Related jobs
    • Promoted
    Product Manager / Senior Product Manager (Cardio Diabetic)

    Product Manager / Senior Product Manager (Cardio Diabetic)

    Ipca Laboratories Limited, KandivaliMumbai, Maharashtra, India
    Position : Product Manager / Senior Product Manager.Location : Mumbai (Kandivli-Charkop).Experience : 3 to 6 years into Brand Management. Identifying new avenues to develop brand portfolio.Designing...Show moreLast updated: 30+ days ago
    • Promoted
    Senior Manager – Content Strategy

    Senior Manager – Content Strategy

    Mahindra Holidays & Resorts India Limitedmumbai, maharashtra, in
    Mahindra Holidays is on a bold journey — evolving into a premium, hospitality-first brand.And we’re looking for a Senior Manager – Content Strategy to lead the charge in crafting a content ecosyste...Show moreLast updated: 2 days ago
    • Promoted
    Senior Product Manager

    Senior Product Manager

    Trinka.aimumbai, maharashtra, in
    AI-powered writing assistant designed for academic and technical writing.Built by experts in language and AI, Trinka goes beyond basic grammar checks to improve clarity, tone, and word choice.It co...Show moreLast updated: 14 days ago
    • Promoted
    Senior Brand Manager

    Senior Brand Manager

    Allied Blenders & Distillers Ltd.mumbai, maharashtra, in
    We are looking for a dynamic, consumer-obsessed, and execution-driven Senior Brand Manager to drive brand growth and innovation at Allied Blenders and Distillers (ABD). This role requires a modern m...Show moreLast updated: 24 days ago
    • Promoted
    Senior Manager / Manager – Digital Ad Sales and Brand Partnerships

    Senior Manager / Manager – Digital Ad Sales and Brand Partnerships

    Media One SolutionsMumbai, Maharashtra, India
    Job Role : Senior Manager / Manager – Digital Ad Sales and Brand Partnerships Job Overview : We are seeking a dynamic and driven professional who can lead digital ad sales and brand partnerships for...Show moreLast updated: 12 days ago
    • Promoted
    Liqvd Asia - Senior Brand Manager

    Liqvd Asia - Senior Brand Manager

    Liqvd AsiaMumbai, India
    WE DON'T WANT PEOPLE TO WORK FOR US.Let us put it this way; we want people to work with us.Because when you think of it, there's a big difference. At LIQVD ASIA, we believe more in partner...Show moreLast updated: 30+ days ago
    • Promoted
    Senior Product Manager

    Senior Product Manager

    Ajanta Pharma Ltdmumbai, maharashtra, in
    Handling of Acute segment in International market.New Launch brands by planning activities and through effective utilization of marketing mix. Developing, implementing and monitoring brand strategie...Show moreLast updated: 30+ days ago
    • Promoted
    Senior Product Manager

    Senior Product Manager

    Fluent HealthMumbai, Maharashtra, India
    Fluent Health is a dynamic healthcare startup revolutionizing how you manage your healthcare and that of your family.The company will provide customers with high-quality, personalized options, cred...Show moreLast updated: 30+ days ago
    • Promoted
    • New!
    Senior Brand Manager – Protein Chef

    Senior Brand Manager – Protein Chef

    Lo Foodsnavi mumbai, maharashtra, in
    Senior Brand Manager – Protein Chef.Experience : 5+ years with 2+ years of core Brand Management.High-Protein Everyday Food Brand. India’s 2nd most followed health food brand.Our goal at Protein Chef...Show moreLast updated: 15 hours ago
    • Promoted
    Senior Manager Brand Partnerships

    Senior Manager Brand Partnerships

    VidUnitmumbai, maharashtra, in
    Lead generation, client meeting, negotiations and achieving the desired targets.Development of new and existing leads for influencer / creator driven campaigns. Pitch PunToon Kids content, YouTube Cha...Show moreLast updated: 11 days ago
    • Promoted
    • New!
    Manager

    Manager

    Denavenavi mumbai, maharashtra, in
    Develop innovative concepts for brand activations and events that WOW!.Craft compelling storytelling narratives that resonate with our audience & client's problem statement.Ideate and strategize fo...Show moreLast updated: 15 hours ago
    • Promoted
    Senior Brand Manager

    Senior Brand Manager

    ConfidentialMumbai, India
    We are looking for a dynamic, consumer-obsessed, and execution-driven Senior Brand Manager to drive brand growth and innovation at Allied Blenders and Distillers (ABD). This role requires a modern m...Show moreLast updated: 30+ days ago
    • Promoted
    Brand Manager

    Brand Manager

    Glenmark Pharmaceuticalsmumbai, maharashtra, in
    Glenmark Consumer Care is focused on developing and marketing over-the-counter (OTC) & healthcare products aimed at enhancing consumer well-being through innovative healthcare solutions.Our mission...Show moreLast updated: 30+ days ago
    • Promoted
    Senior Product Manager

    Senior Product Manager

    Alembic Pharmaceuticals Limitedmumbai, maharashtra, in
    Value added to the success of the company – the main purpose or objective of the job : .To support the PMT in managing brands assigned in order to ensure brand profitability.Run the product marketing...Show moreLast updated: 30+ days ago
    • Promoted
    Senior Manager Analytics

    Senior Manager Analytics

    Interactive AvenuesMumbai, Maharashtra, India
    Looking for Immediate Joiners only.We are looking for Senior Manager, Analytics with strong analytical and logical thinking. Candidate should oversee and develop analytics service offering and devel...Show moreLast updated: 30+ days ago
    • Promoted
    Brego Business - Senior Manager - Performance Marketing

    Brego Business - Senior Manager - Performance Marketing

    Brego BusinessMumbai, India
    Senior Performance Marketing Manager at Brego Business, kindly apply if the following role and responsibility suits you.Key Responsibilities : - Develop and own the en...Show moreLast updated: 30+ days ago
    • Promoted
    Senior Brand Manager - LOVETC

    Senior Brand Manager - LOVETC

    Aditya Birla GroupWorli, Maharashtra, India
    Birla Cosmetics Private Limited.Birla Cosmetics, part of Office of Ananya Birla, is home to two of India’s most culturally relevant beauty brands : . Crafted by world class perfumers, Contraband’s sce...Show moreLast updated: 23 days ago
    • Promoted
    Brand Strategy Manager

    Brand Strategy Manager

    Social Beatmumbai, maharashtra, in
    Lead strategic thinking across key brands — from understanding business objectives to delivering creative briefs that spark powerful ideas. Partner closely with creative teams to ensure strategic al...Show moreLast updated: 2 days ago