Senior Media Buyer (Digital)

Sr. Media Buyer

Job Description

Experience Required :

2 to 3 years of experience as Media Buyer with an Digital Advertising Agency.

Major Roles & Responsibilities :

Responsible for the creation of the ad account

Responsible for the creation of the audiences

Responsible for setting up the campaigns

Responsible to monitor and auditing the campaigns

Highlighting any discrepancies on the rates and expected KPIs

Conducting analysis on a weekly basis and suggest further optimizations

Collectively giving insights for the monthly reports to the planner

Must conduct Pixel firing and pixel placements

Responsible for the timely sharing proof of service to the planners

Using Analytics tool such as Google Analytics, SimilarWeb, SEMRush for industry benchmarking

Knowledge on Amazon Ads, Flipkart Ads and awareness of to run the ads on E-Commerce Platforms

Assisting the Media Buyer in the day-to-day executions.

Taking accountability for the work assigned and ensuring a smooth workflow between planning and buying team.

Skills Required :

Strong Communication & Time management skills

Strong attention to detail, problem solving attitude and having an analytical mind

Knowledge of Google Analytics, SimilarWeb, SEMRush

Knowledge of Amazon Ads, Flipkart Ads