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Marketing Automation Specialist - Remote

Marketing Automation Specialist - Remote

Akamaiindia, null, India
7 hours ago
Job description

Are you interested in collaborating with a global, cross-functional team?

Does delivering best-in-class marketing automation that drives growth excite you?

Join our Marketing Automation team

Our team is a dedicated group within the Digital Technology, Insights & Operations at Akamai. We are focused on modernizing the marketing technology stack and improving customer experience. By collaborating cross-functionally, the team delivers best-of-breed tools, ensuring stellar customer experiences and effective marketing capabilities.

Partner with the best

As a Marketing Automation Specialist, you will support the execution and activation of global marketing campaigns. You will be key in developing, analyzing and optimizing best-in-class marketing. You will leverage Marketo and MarTech tools like Integrate, 6sense, etc.

As a Marketing Automation Specialist, you will be responsible for :

  • Supporting Global and Growth Marketing email campaigns by advising on data health, audience segmentation, and strategy.
  • Developing, maintaining, and optimizing scalable, automated campaigns to attract, engage and nurture customers and prospects.
  • Creating an informed, decision making environment through KPI / metric analysis, identifying trends / opportunities, and presenting insights to stakeholders.
  • Supporting data integrity and data management workflows, including list management, data ingestion, and system integrations.
  • Enabling and educating the global marketing team by developing engaging documentation and training materials
  • Troubleshooting issues, providing insight, and resolving platform-related challenges (e.g. data discrepancies, monitoring system performance, etc.).

Do what you love

To be successful in this role you will :

Work in a way that works for you

FlexBase, Akamai's Global Flexible Working Program, is based on the principles that are helping us create the best workplace in the world. When our colleagues said that flexible working was important to them, we listened. We also know flexible working is important to many of the incredible people considering joining Akamai. FlexBase, gives 95% of employees the choice to work from their home, their office, or both (in the country advertised). This permanent workplace flexibility program is consistent and fair globally, to help us find incredible talent, virtually anywhere. We are happy to discuss working options for this role and encourage you to speak with your recruiter in more detail when you apply.

what makes Akamai a great place to work

Connect with us on social and see what life at Akamai is like!

We power and protect life online, by solving the toughest challenges, together.

At Akamai, we're curious, innovative, collaborative and tenacious. We celebrate diversity of thought and we hold an unwavering belief that we can make a meaningful difference. Our teams use their global perspectives to put customers at the forefront of everything they do, so if you are people-centric, you'll thrive here.

Working for you

At Akamai, we will provide you with opportunities to grow, flourish, and achieve great things. Our benefit options are designed to meet your individual needs for today and in the future. We provide benefits surrounding all aspects of your life :

  • Your health
  • Your finances
  • Your family
  • Your time at work
  • Your time pursuing other endeavors
  • Our benefit plan options are designed to meet your individual needs and budget, both today and in the future.

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    Marketing Automation Specialist • india, null, India

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