Talent.com
This job offer is not available in your country.
Brand Marketing Manager (3 Days Left)

Brand Marketing Manager (3 Days Left)

Great Lakes Institute of ManagementChennai, Tamil Nadu, India
8 hours ago
Job description

Job Title : Brand Marketing Manager

Location : Great Lakes Institute of Management, Chennai (ECR Campus)

Work Mode : On-site, 5-day work week

Department : Brand Marketing & Communications

About the Role

We are looking for a results-driven and creative Brand Marketing Manager to join our team at Great Lakes Institute of Management, Chennai. The role demands a strong grasp of digital and performance marketing, content creation, and the ability to manage multiple stakeholders including agencies, alumni, corporate partners, and internal teams. The candidate will also own program-specific marketing initiatives, with accountability for lead generation and conversion.

Key Responsibilities

Branding & Communication

  • Drive brand visibility and positioning through targeted campaigns and initiatives.
  • Oversee creation of compelling content for social media, website, email, and other channels.
  • Collaborate with faculty, alumni, and corporate partners for storytelling and thought leadership.

Website & Digital Marketing

  • Manage website content, updates, and SEO adherence.
  • Lead performance marketing initiatives (SEO, SEM, paid campaigns) to drive leads and engagement.
  • Track, analyse, and report campaign ROI.
  • Program Marketing (Fellow Program in Management – Finance & Marketing tracks)

  • End-to-end ownership of assigned program marketing – from content and digital campaigns to lead generation, nurturing, and closures.
  • Work closely with admissions and sales teams to align marketing with enrolment targets.
  • Stakeholder & Agency Management

  • Manage relationships with creative, digital, and media agencies for campaign execution.
  • Partner with internal teams to align marketing deliverables with institutional goals.
  • Minimum Requirements

  • 3+ years of experience in performance marketing with a focus on lead generation and campaign management.
  • Demonstrated experience working with creative, media, and marketing agencies.
  • Strong ability to create high-quality, engaging content for digital platforms (social media, website, email marketing).
  • Proven ability to manage multiple stakeholders and projects simultaneously.
  • Desirable Requirements

  • Prior experience in higher education or edtech with direct responsibility for enrolment or admissions-driven marketing.
  • Familiarity with long-cycle program marketing (FPM / doctoral or executive education).
  • Strong analytics orientation with experience in tracking leads across the funnel.
  • What We Offer

  • An opportunity to shape the brand of one of India’s leading business schools.
  • A dynamic, collaborative work environment with visibility across senior leadership.
  • Scope for innovation, ownership, and impact in brand and program marketing initiatives.
  • Transport is provided to and from our campus on a daily basis. Pick up and drop points are across major areas in Chennai city.
  • Create a job alert for this search

    Brand Marketing Manager • Chennai, Tamil Nadu, India

    Related jobs
    • Promoted
    Product Marketing Manager - Revenue Recognition

    Product Marketing Manager - Revenue Recognition

    ChargebeeChennai, Tamil Nadu, India
    Chargebee is a subscription billing and revenue management platform powering some of the fastest-growing brands around the world today, including Calendly, Hopin, Pret-a-Manger, Freshworks, Okta, S...Show moreLast updated: 30+ days ago
    • Promoted
    Product Marketing Manager – AI / GenAI HealthTech Solutions

    Product Marketing Manager – AI / GenAI HealthTech Solutions

    Exela Technologieschennai, tamil nadu, in
    AI-powered and Generative AI healthcare solutions.Revenue Cycle Management (RCM).The ideal candidate comes from.AI-powered healthtech solutions to the US market. GTM, content leadership, and sales e...Show moreLast updated: 28 days ago
    • Promoted
    Brand Manager

    Brand Manager

    Groupe LactalisChennai, Tamil Nadu, India
    Minimum 10 – 12 years in Marketing & Brand Management.Preferably from a Dairy / Food FMCG background.Should ideally carry 2-3 years of sales experience. Analyse data to identify Issues and growth op...Show moreLast updated: 22 days ago
    • Promoted
    Manager – Performance Marketing

    Manager – Performance Marketing

    Origin NutritionChennai, Tamil Nadu, India
    Origin Nutrition is a leading plant-based brand committed to delivering high-quality, sustainable, and cruelty-free nutrition supplements. Our mission is to make plant-based nutrition accessible to ...Show moreLast updated: 30+ days ago
    • Promoted
    Brand Manager-Foot wear-Chennai

    Brand Manager-Foot wear-Chennai

    The Banyan HR Consults ChennaiChennai, Tamil Nadu, India
    Job tittle : Brand Manager[You one].Responsible for shaping and driving the brand identity, strategy, and market presence of You One. This role demands a balance of strategy.Key Responsibilities & Ac...Show moreLast updated: 9 days ago
    • Promoted
    Senior Brand Manager

    Senior Brand Manager

    SuperOpsChennai, Tamil Nadu, India
    SuperOps is a SaaS start-up empowering IT service providers and IT teams around the world with technology that is cutting-edge, future-ready, and powered by AI. We are backed by marquee investors li...Show moreLast updated: 9 days ago
    • Promoted
    Senior Marketing Manager

    Senior Marketing Manager

    Avtar - Leaders in Workplace Culture & InclusionChennai, Tamil Nadu, India
    Strategic Marketing Leadership.Lead demand-generation campaigns that support business growth and revenue objectives.Partner with business leaders to ensure marketing is a.Measure, track, and optimi...Show moreLast updated: 9 days ago
    • Promoted
    Performance Marketing Manager

    Performance Marketing Manager

    FirstClubchennai, tamil nadu, in
    We’re looking for a Performance Marketing Specialist to own and scale paid marketing.Plan, execute, and optimize paid campaigns across Google Ads, Meta, and other performance channels.Continuously ...Show moreLast updated: 20 days ago
    • Promoted
    Partnerships Marketing Manager

    Partnerships Marketing Manager

    Impetuschennai, tamil nadu, in
    Databricks, Snowflake, Google Cloud, and Microsoft Azure.You’ll own end-to-end partner marketing plans that increase brand visibility, accelerate pipeline, and drive revenue growth across.Cloud, Da...Show moreLast updated: 17 days ago
    • Promoted
    Brand Marketing Manager

    Brand Marketing Manager

    Great Lakes Institute of ManagementChennai, Tamil Nadu, India
    Great Lakes Institute of Management, Chennai (ECR Campus).Brand Marketing & Communications.We are looking for a results-driven and creative. Great Lakes Institute of Management, Chennai.The role dem...Show moreLast updated: 9 days ago
    • Promoted
    Performance Marketing Manager

    Performance Marketing Manager

    XtracutChennai, Tamil Nadu, India
    If you live and breathe digital marketing, we want to talk to you.We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all...Show moreLast updated: 30+ days ago
    • Promoted
    Senior Facebook Ads Manager – $100K Monthly Budget | 6-Month Contract | High-Impact Project

    Senior Facebook Ads Manager – $100K Monthly Budget | 6-Month Contract | High-Impact Project

    Faces CanadaChennai, IN
    Faces Canada, a leading beauty & cosmetics brand, is seeking an experienced Senior Facebook Ads Manager to lead and optimize our paid media campaigns. This is a high-impact project with a $100,000 m...Show moreLast updated: 27 days ago
    • Promoted
    Sales Marketing Manager

    Sales Marketing Manager

    Eskimo Advertising FactoryChennai, Tamil Nadu, India
    Eskimo Advertising Factory, founded in 2007, offers creative advertising solutions to promote client products and services with innovative ideas. Specialising in Ad Films, Corporate Films, Music Vid...Show moreLast updated: 9 days ago
    • Promoted
    Performance Marketing

    Performance Marketing

    PixisChennai, IN
    Job Designation : Performance Marketing.Pixis is a US-based codeless technology company that develops accessible AI to empower brands to scale their performance marketing efforts and augment their d...Show moreLast updated: 30+ days ago
    • Promoted
    Partnerships & Growth Manager

    Partnerships & Growth Manager

    Selvedge StudioChennai, IN
    With experience across global retail rollouts and campaigns featured in.This role is about more than sales - it’s about shaping long-term partnerships, building trust with founders, and positioning...Show moreLast updated: 2 days ago
    • Promoted
    Performance Marketing Manager

    Performance Marketing Manager

    Central Visionnchennai, tamil nadu, in
    Create & execute a performance marketing strategy & execute the plan by understanding the markets & audience behavior of the respective geographies. Understanding budgets & ROAS to plan for the mont...Show moreLast updated: 28 days ago
    • Promoted
    Marketing Operations Manager

    Marketing Operations Manager

    Aerchainchennai, tamil nadu, in
    Lift MQL → SQL conversion rate.Generate net‑new pipeline each quarter from nurture / retargeting touches.Maintain ≥ 95 % inbox deliverability and. Cut data duplication and stale records by ≥ 40 %.Ou...Show moreLast updated: 30+ days ago
    • Promoted
    Brand Sales Manager

    Brand Sales Manager

    MygateChennai, Tamil Nadu, India
    Role : Brand Sales Manager (Ad Sales).As a Brand Sales Manager (Ad Sales) with Mygate, you will be responsible for independently driving timely and high-quality sales pitches for our company.You wil...Show moreLast updated: 30+ days ago
    • Promoted
    Brand Manager

    Brand Manager

    OLIVER Agencychennai, tamil nadu, in
    We partner with over 300 clients in 40+ countries and counting.Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.AI te...Show moreLast updated: 2 days ago
    • Promoted
    Performance Marketing Manager (Meta / Amazon / Google)

    Performance Marketing Manager (Meta / Amazon / Google)

    DENT | Shopify Plus Agency | CRO Expertschennai, tamil nadu, in
    We’re hiring : Performance Marketing Manager (Meta / Google / Amazon).Nippetals — Global Women’s Innerwear |.Women’s innerwear is a high-growth, multi-billion-dollar category where comfort, tech, an...Show moreLast updated: 2 days ago