Business Development Manager

Role Overview :

We are looking for a dynamic Business Development Manager who can seamlessly blend outbound strategy, personalized email marketing, and direct calling to generate qualified leads and build a strong sales pipeline. This role requires someone who can think strategically, execute tactically, and isn’t afraid to get their hands dirty in outreach.

You will be responsible for driving Growthym’s business development efforts end-to-end — from identifying high-potential prospects to booking meetings and nurturing them into opportunities.

Key Responsibilities :

• Design and execute multi-channel outbound campaigns (email, LinkedIn, calls, ABM) to generate qualified leads.
• Conduct outbound calls to prospects, build rapport, and confidently pitch Growthym’s offerings.
• Write sharp, human-first email copy and craft outreach sequences that convert.
• Segment and manage lead lists; personalize content and calls for maximum impact.
• Qualify leads, book meetings, and ensure a seamless handover to the strategy / sales team.
• Maintain accurate records in CRM; track activities, follow-ups, and outcomes.
• Analyze campaign performance, identify gaps, and continuously improve outreach tactics.
• Work closely with marketing and content teams to align messaging and market feedback.

Required Skills & Qualifications :

Nice to Have :

Key Performance Indicators (KPIs) :

Why Join Growthym?