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Growth Marketing Manager

Growth Marketing Manager

FluidCloudDelhi, India
2 days ago
Job description

Company Overview :

FluidCloud is a cloud resilience and portability platform that can clone and move entire cloud environments (compute, storage, networking, IAM, policies and more) across AWS, Azure, GCP, VMware, Nutanix, OVH, Vultr, OCI and other providers in minutes. We help enterprises break vendor lock-in, exit VMware, and run multi-cloud active–active architectures without months of manual work.

We’re now looking for a Senior Growth Marketing Manager who lives and breathes automation, experimentation, and AI-driven marketing to build our lead-gen engine from the ground up.

You will be the owner of our growth funnel – from first touch to qualified opportunity. You’ll design and run campaigns, build automated journeys, and use AI agents to scale outreach, nurture, and personalization. This is a hands-on role : you’ll be building, testing, iterating, and only later hiring a team as we scale.

What You’ll Do :

  • Build the lead-gen engine
  • Design and own multi-channel campaigns (email, LinkedIn, content syndication, webinars, communities, partners) targeting CIOs, Heads of Infra, DevOps, Cloud Architects, etc.
  • Build repeatable, measurable pipelines for inbound and outbound leads.
  • Own marketing automation
  • Set up and optimize funnels in tools like HubSpot / Marketo / Salesforce / Pardot (whatever stack we finalize).
  • Implement scoring, routing, and nurturing workflows from MQL → SQL → Opportunity.
  • Create drip sequences, retargeting flows, and lifecycle journeys across channels.
  • Build & use AI agents for marketing
  • Design and deploy AI agents for tasks like :
  • Prospect research & enrichment
  • Personalized outbound email / LinkedIn drafts
  • Lead scoring and intent detection
  • Content repurposing (posts, emails, landing page variants)
  • Experiment with LLMs, workflows (e.g., LangChain, Zapier / Make, Retool, custom scripts / tools) to automate repetitive growth tasks.
  • Messaging & positioning
  • Translate our complex product (cloud cloning, VMware exit, multi-cloud, resilience) into simple, sharp messaging for each ICP.
  • Work with founders to craft campaign narratives, landing pages, and sales enablement content.
  • Data & experimentation
  • Own growth metrics : MQLs, SQLs, pipeline contribution, CAC, conversion by stage, channel performance.
  • Run A / B tests on ads, pages, emails, and workflows; report insights and double down on what works.
  • Partner & event support
  • Collaborate on campaigns with partners (cloud providers, MSPs, GSIs, etc.).
  • Support webinars, conferences, and field events with funnels, pre / post nurture, and tracking.

What You Bring

  • 5–8 years of experience in B2B SaaS growth / demand generation / marketing automation.
  • Proven track record of building or significantly scaling a lead-gen engine (preferably at an early-stage startup).
  • Deep hands-on experience with marketing automation + CRM (e.g. HubSpot, Marketo, Salesforce, Pardot, Customer.io).
  • Strong understanding of funnels, attribution, scoring, lifecycle marketing, and B2B SaaS metrics.
  • Demonstrated experience building or orchestrating AI / LLM-based workflows or agents for marketing (not just “using ChatGPT manually”).
  • Comfort with technical products (DevOps, cloud, infra, security, or similar) and selling into technical + executive buyers.
  • Excellent copywriting and messaging skills – you can write concise, sharp copy for landing pages, emails, and ads.
  • A builder mindset : you’re okay with ambiguity, like to ship fast, measure, and iterate.
  • Nice to Have

  • Experience in cloud, DevOps, security, infra, or data infrastructure companies.
  • Experience with ABM (account-based marketing) or selling into enterprise / upper mid-market.
  • Familiarity with tools like :
  • HubSpot / Marketo / Salesforce, Clearbit, ZoomInfo, Apollo / Outreach, Mutiny, Segment, GA4, LinkedIn Ads, etc.
  • AI / automation tools like OpenAI APIs, LangChain, Zapier / Make, n8n, custom Python scripts, or similar.
  • Experience working closely with founders, sales, and product in a small, fast-moving team.
  • Why Join FluidCloud

  • Work directly with founders on one of the most important problems in cloud : resilience, portability, and vendor lock-in.
  • Huge greenfield opportunity to build the growth engine from zero to one and later build your own team.
  • Complex, interesting product that actually solves painful, expensive problems for enterprises.
  • High ownership, high impact, low bureaucracy.
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