Global Marquee Rides

Job Purpose :

The role of Manager - Global Marquee Rides is responsible for leading the conceptualization, planning, and execution of Royal Enfield's global marquee rides and brand experiential properties. This role will drive the strategy for building a strong Royal Enfield culture through rides, community engagement, and strategic partnerships, while also overseeing content generation, social media management, and operations for these initiatives.

Position Overview : Location : Chennai

Position Title : Manager

Reports to : Global Brand Lead - Marquee Rides, Experiences and Brand Projects

Function : Global Marquee Rides & Community

What you'll do :

Rides & Events Strategy & Management :

• Develop and implement a comprehensive global strategy for marquee rides and community events, aligning with Royal Enfield's 'Pure Motorcycling' philosophy and overall brand objectives.
• Lead the conceptualization, planning, and execution of large-scale, impactful brand experiential properties, including global marquee rides and community events.
• Oversee all aspects of ride and event operations and production from brief to completion, ensuring adherence to timelines, budgets, and quality standards.
• Drive innovation in event experiences by staying up-to-date on industry trends, best practices, regulations, and venue options.
• Conduct thorough post-event evaluations and report on outcomes against objectives.

Team Leadership & Development :

collaborative environment.

execution.

Agency & Vendor Management (External Stakeholders) :

including event agencies, content agencies, social media agencies, venues, and artist managers.

Internal Stakeholder Management :

Community & Partnerships :

Content & Digital Marketing :

What you'll bring :

Experience : 8-12 years of professional Ride / event planning and execution experience. Proven success in planning and managing large-scale events. Avid motorcyclist with the ability to do

motorcycle rides. Background in brand

Qualification : Bachelor's degree (Full Time) in Engineering, Event Management, Hospitality, Business Administration, Marketing, Journalism, Mass communication or a related field

Why work with us

We are a global leader in middleweight motorcycles (250-750cc), operating in 65 countries. Royal Enfield's unique approach to forging our path has led to consistent growth and profitability. Emphasizing our values and brand essence, we strive to transform into a premium experiential brand. By embracing diversity and new ideas from various industries and regions, we are expanding our team for a broader perspective on global markets.

Ready to Join Us

Apply via our website today. Join our trailblazing team and be a part of our legacy! 'So why wait Join us and experience the freedom of embracing the road, riding with pure motorcycling passion.'

Skills Required

Negotiation, Vendor Management, Social Media Management, content generation, Event Planning