Support to develop overall strategy for Hyperlocal platforms : Blinkit, Zepto, Instamart
Mandatory Experience : Proven track record in entrepreneurship / project management / brand management / category management in FMCG industry + worked on one of the platforms (Blinkit, Zepto)
Preferred : Amazon experience is a plus.
Designation : Flexible (this is an senior executive level role)
Company : www.consciousfood.com
Location : Marol, Mumbai
Reports to : Head of Business Development / Assistant manager e-commerce
- Marketing : Offers, bundles, combos + Competition analysis of top products
- Product listings- getting the existing products listed or creating a new SKU
- Hygiene changes- MRP, images, description etc
- Search term bidding and analysis. This includes optimizing the bids, increasing ROAS, selecting brand and product relevant keywords and ensuring our products are visible across the platform
- New product development- market analysis, packaging, labeling, tasting, production etc
- Inventory : Creating a production planning according to the primary sales data, sales mix of last year And analyzing the daily run rate on the basis of tertiary sales and conducting a stock required analysis according to that