Channel Sales Manager

Role Overview :

Praan is seeking a dynamic Channel Sales Executive who will drive revenue growth by establishing and expanding a network of architect partners and channel distributors in the air purification space. The role is ideal for sales professionals passionate about engaging the architecture and design community to promote cutting-edge air purification solutions.

Responsibilities :

Develop and execute channel sales strategies focused on acquiring and nurturing architect partnerships and distributor networks.

Identify, onboard, and activate new channel partners, with a primary emphasis on leading architecture firms, consultants, and influencers in the built environment ecosystem.

Manage ongoing relationships with existing channel partners—providing training, technical support, and marketing materials to strengthen partnership value.

Collaborate cross-functionally with Praan’s engineering, product, marketing, and customer support teams to ensure seamless execution of channel partner programs.

Conduct regular business reviews with partners, monitor sales performance, and recommend growth strategies for increased market penetration.

Attend industry events, trade shows, and network engagements to expand Praan’s brand reach among architects and design professionals.

Negotiate contracts and agreements ensuring mutual profitability and compliance.

Qualifications :

Bachelor’s degree in Business, Marketing, Architecture, or related field.

3+ years of experience in channel sales, business development, or partner management, preferably in the architecture, building products, or air purification industry.

Track record of building and managing architect or design networks for B2B product sales.

Excellent relationship-building, negotiation, and presentation skills.

Proficiency with CRM tools, analytics, and channel performance tracking.

Willingness to travel and attend relevant industry events.

Skills :

Channel partner acquisition and enablement

Sales strategy development and execution

Architect relationship management

Sales training and support

CRM and sales analytics

Contract negotiation and management

Industry networking and public speaking