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Google Ads Expert & Seo Specialist

Google Ads Expert & Seo Specialist

Veye Research Pvt LtdHaryāna, Republic Of India, IN
10 hours ago
Job description

About Company

Veye is a leading independent equities research firm dedicated to helping its clients improve their investment results through unbiased and precise recommendations around buying, selling or holding stocks.

Veye - Australian Stock Market Research Firm | ASX buy Recommendations

  • URGENT HIRING
  • IMMEDIATE JOINERS PREFERRED

Job Description : Google Ads Expert & SEO Specialist

Overview

We are looking for a highly skilled Google Ads Expert & SEO Specialist , with Google Ads as the primary focus. The ideal candidate will excel at planning, executing, and optimizing high-performing paid search campaigns while also supporting strong organic growth through SEO best practices. This role requires strong analytical ability, advanced knowledge of ad platforms, and a data-driven mindset to maximize ROI and drive continuous performance improvements.

Key Responsibilities

Primary : Google Ads (PPC) Management

  • Plan, create, and manage Google Ads campaigns across Search, Display, Video, Shopping, and Performance Max.
  • Conduct keyword targeting, audience segmentation, and implement advanced bidding strategies to maximize performance.
  • Develop, write, and A / B test compelling ad creatives to improve CTR, conversion rates, and Quality Scores.
  • Monitor and optimize campaigns to achieve performance KPIs including ROAS, CPA, CPC, and CTR.
  • Set up and manage conversion tracking, UTM parameters, remarketing audiences, custom segments, and event tracking.
  • Manage and forecast campaign budgets to ensure efficient spend allocation and maximize ROI.
  • Analyze competitor PPC strategies and identify new opportunities for growth and scaling.
  • Ensure full compliance with Google Ads policies and platform guidelines.

    • Secondary : Search Engine Optimization (SEO)

  • Perform keyword research and develop effective SEO strategies aligned with business goals.
  • Optimize on-page elements including metadata, headings, images, internal links, and URL structures.
  • Conduct technical SEO audits to improve site speed, indexing, mobile usability, and Core Web Vitals.
  • Work with content teams to produce SEO-friendly blogs, landing pages, and product pages.
  • Execute ethical link-building strategies to strengthen domain authority and visibility.
  • Track organic performance using Google Analytics, Search Console, SEMrush, Ahrefs, etc.
  • Stay updated on industry changes, algorithm updates, and emerging SEO trends.

    • Analytics & Reporting

  • Use GA4, Google Ads Dashboard, Search Console, and other analytics tools to monitor KPIs and user behavior.
  • Prepare weekly and monthly performance reports with insights, trends, and actionable recommendations.
  • Conduct competitive research to identify opportunities and optimize marketing strategies.

    • Qualifications

  • 2–5+ years of hands-on experience in Google Ads management (PPC) and SEO.
  • Proficiency with advertising platforms such as Google Ads, Bing Ads, Meta Ads, TikTok Ads, Taboola, etc.
  • Strong experience with SEO tools including SEMrush, Ahrefs, Moz, Screaming Frog, and similar platforms.
  • Strong analytical and problem-solving skills with the ability to interpret data and act on insights.
  • Working knowledge of HTML / CSS and experience with CMS platforms such as WordPress or Shopify.
  • Google Ads and Google Analytics certifications are highly preferred.

    • Key Competencies

  • Strong attention to detail and organizational skills.
  • Ability to work in a fast-paced, performance-driven environment.
  • Excellent communication and ad copywriting skills.
  • Deep understanding of user intent, PPC funnels, and conversion optimization.
  • Data-driven mindset with a strong focus on measurable results.

    • Work Environment

  • On-site, fast-paced, growth-focused environment with opportunities for skill development and career advancement.

    • Additional Information (Disclaimer)

  • Shift Timing : 6 : 00 AM to 3 : 30 PM IST (Australian International Process).
  • Office Location : Gurugram, Sector 48.
  • Transportation : Please note that we do not provide any transportation services such as cab facilities, nor do we offer any reimbursement for transportation expenses.
  • Company Website : Visit veye.Com.Au for more details about our company.
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    Seo Specialist • Haryāna, Republic Of India, IN

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