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Paid Media Manager / PPC Strategist

Paid Media Manager / PPC Strategist

Bash SDM - Strategic Digital Marketing Kochi, KeralaIndia
4 days ago
Job description

Are you passionate about scaling performance campaigns and driving measurable results? We’re looking for a

Paid Media Manager / PPC Strategist

to join our growing team and lead paid campaigns across Google Ads and Meta Ads.

As the pilot of our ads machine, you’ll manage budgets, optimize campaigns, and ensure every click delivers value. You’ll work closely with our analysts and creative team to turn insights into action.

What You’ll Do

Monitor

budget pacing

across multiple accounts (large + small).

Review campaign performance :

CTR, CPC, CPL, conversions .

Adjust

bids, budgets, and targeting

to maximize ROI.

Audit

Google search terms

→ add negatives, identify new keywords.

Monitor anomalies :

cost spikes, ad disapprovals, sudden drop in leads .

Share quick action items with the Copywriter / Creative team (e.g., new creative needed for underperforming ad sets).

Collaborate with performance analysts to refine strategy and improve lead quality.

What We’re Looking For

2–4 years of hands-on experience in

Google Ads & Meta Ads .

Strong analytical skills and experience with budget management.

Track record of delivering results in

lead generation

Comfortable working across

multiple accounts

with different budgets.

Detail-oriented with the ability to spot performance anomalies quickly.

Excellent communication and teamwork skills.

Why Join Us?

Opportunity to work on

diverse accounts

(large-scale + growth stage).

Collaborative environment with

dedicated analysts, creatives, and developers .

Freedom to test, innovate, and drive

real impact

on performance outcomes.

Growth-focused role with a clear path to leadership.

Location : Kochi, Kerala (Work from office)

Experience Level : Mid–Senior

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Paid Media Strategist • India

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