Search Marketing Strategist

About Namshi

Namshi is the Middle East’s leading online fashion and lifestyle destination. With a passion for style, creativity, and technology, we deliver trend-forward experiences to millions of customers across the region. We’re looking for an SEO Manager to lead our organic growth efforts and take Namshi’s search visibility to the next level.

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Role Overview

As Namshi’s SEO Manager, you’ll own and execute the organic search strategy across all fashion and lifestyle categories. You will combine strong technical SEO skills, a deep understanding of content and consumer intent, and the ability to collaborate cross-functionally with marketing, product, and tech teams.

Key Responsibilities

• Develop and execute a comprehensive SEO strategy aligned with Namshi’s business goals and growth targets.
• Conduct keyword research , competitive analysis, and content gap audits to identify opportunities for organic visibility and traffic growth.
• Partner with content, merchandising, and brand teams to ensure SEO best practices are integrated into all campaigns and product launches.
• Drive on-page optimization (meta tags, internal linking, structured data, site architecture).
• Collaborate with developers to ensure technical SEO health (crawlability, Core Web Vitals, mobile performance, indexation).
• Manage SEO tools and reporting , including Google Search Console, GA4, SEMrush / Ahrefs, Screaming Frog, etc.
• Monitor algorithm updates and industry trends to proactively adapt strategies.
• Report on organic performance, ROI, and actionable insights to senior stakeholders.
• Support international SEO and multilingual site optimization where applicable.

Qualifications

Why Join Namshi?