Manager - Qualitative Research

Job Description

ABOUT THIS JOB

The Manager for Qualitative Research, Consumer Insights assists the Director and Associate Director in leading the qualitative research team and is responsible for supporting the quality of research output as well as the engagement & client management of the practice area. He / she should be recognized and seen as having a strong expertise base in Qualitative research.

Experience of working with (or previous academic studies within) Ethnography, Semiotics or Design thinking, are also valuable to the role.

RESPONSIBILITIES

• Actively drive issue-based analyses, deliver proactive insights, and build effective analytical presentations and consultative storytelling to clients with insightful and actionable recommendations.
• Deliver three aspects of actionable insights KPIs : (1) quality of data, (2) quality of analysis and (3) quality of delivery (including. reporting and presentation).
• Build strong relationships with clients through an empathetic understanding of clients' needs / requirements and consultative advisory.
• Interacting with prospective / existing clients and help with identifying new business opportunities by providing solutions to their business problems.
• Assist in driving continuous innovation and leverage new techniques and technologies into the field of qualitative research.

A LITTLE BIT ABOUT YOU

Business acumen and well organized, including planning and focus to deliver the financial outcome.

Highly motivated, self-directed, pro-active & possess a driven personality capable of working within tight deadlines or an agile environment. Ability to manage multiple projects simultaneously while maintaining a strong client service orientation.

Qualifications

Additional Information

Our Benefits

About NIQ

NIQ is the world's leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights-delivered with advanced analytics through state-of-the-art platforms-NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world's population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the

Skills Required

Powerpoint, Microsoft Excel, focus groups, google spreadsheet, Qualitative Market Research, grounded theory