Marketing Executive

Job Description

Marketing Executive

We are looking for a proactive and results-driven Marketing Executive to support the execution of marketing campaigns, enhance brand visibility, and drive lead generation. This role requires a strong foundation in digital marketing and a keen interest in data-driven decision-making. The ideal candidate has hands-on experience with performance marketing, SEO, content creation, and CRM tools, and is eager to grow within a dynamic and fast-paced team environment.

Key Responsibilities :

1. Campaign Execution

• Assist in executing digital marketing campaigns across Google,LinkedIn, Email, and Social media platforms.
• Monitor campaign performance and contribute to regular performance reports.

2. Lead Generation & Nurturing

Support the implementation of lead generation strategies.

Maintain CRM data integrity and assist in nurturing campaigns to improve conversion rates.

3. SEO & Content Marketing

Conduct keyword research and support SEO optimization initiatives.

Collaborate with content creators to develop blog posts, landing pages, and social content aligned with SEO best practices.

4. Website & Analytics Support

Assist with website updates, audits, and improvements in collaboration with developers and designers.

Monitor web traffic using tools like Google Analytics and contribute insights for improvement.

5. Social Media Management

Schedule and publish social media content across platforms.

Engage with followers and monitor social media performance metrics.

6. Email Campaigns

Build and execute email campaigns in line with marketing goals.

Track performance metrics such as open rates, CTRs, and conversion rates.

7. Event & Promotion Support

Help plan and execute promotional events, webinars, and online campaigns.

Coordinate logistics and assist with promotional material development.

Qualifications :

Education :

Bachelor’s degree in Marketing, Communications, or a related field.

Experience :

1–3 years of relevant marketing experience, preferably in a B2B or tech environment.

Technical Skills :

Familiarity with tools like Google Ads, LinkedIn Ads, SEO tools, email marketing platforms, and CRMs.

Soft Skills :

Strong attention to detail, creativity, and time management.

Good communication and teamwork abilities.

What We Offer :

Opportunity to take ownership of the marketing activities to drive the growth

Skill-building across a diverse range of marketing channels.

Competitive compensation and growth opportunities.

Hybrid work options and a collaborative environment.

Requirements

Marketing , SEO