We’re seeking a
Social Media Manager
who can combine creativity, psychology, and performance-driven strategies to scale brand presence. This person should be equally strong in
organic growth
and
paid advertising (Meta Ads)
while leading a small team to execute.
Key Responsibilities
Develop
organic growth strategies
across IG, FB, LinkedIn, and YouTube.
Utilize
consumer psychology
to craft emotionally engaging content that drives shares, saves, and sparks conversations.
Build and manage content calendars, campaigns, and posting schedules.
Lead and mentor designers, copywriters, and community managers; enforce deadlines & SOPs.
Plan, launch, and optimize
Meta Ads campaigns
(lead gen, conversions, remarketing).
Drive community engagement : influencer outreach, partnerships, UGC, and micro-collaborations.
Track and report KPIs (reach, saves, shares, CTR, CPL, ROAS) with actionable insights.
Stay ahead of social trends, algorithm updates, and emerging tools.
Requirements
3–5+ years of proven experience in organic growth & paid ads.
Portfolio / case studies showing
before-and-after metrics
for social growth.
Deep understanding of
content psychology
and audience behavior.
Strong command of Meta Ads Manager, GA4, Buffer / Hootsuite, and analytics tools.
Excellent English communication; team leadership experience.
Bonus : Experience in multiple industries (Health & Wellness, Local Services, E-com, etc.).
What We Offer
Competitive, performance-linked salary.
Flexible work (Mohali office or Remote, IST hours).
Opportunity to work across diverse industries and fast-growth campaigns.
Social Media Manager • India