GTM Strategist - Angel Round Prep

Marketing Head - Angel Round Strategy (Contract to Co-Founder Track)

Company : Pikolo - Event Services Marketplace

Location : Hybrid

Job Type : Contract (3-4 days) → Full-Time + ESOP

Experience : 5-7 years in Growth Marketing, Digital Marketing, or Startup Marketing

About Pikolo

Pikolo is building India's premier marketplace for events and celebrations - connecting customers with verified photographers, makeup artists, musicians, decorators, and more. We're raising our Angel Round and need a strategic marketing mind to help us build a rock-solid pitch and hit the ground running post-funding.

The Opportunity

This isn't just a contract gig - it's a co-founder track opportunity .

Phase 1 (Contract - 4-5 days) :

Help us create investor-ready marketing documentation that will close our Angel Round.

Phase 2 (Post-Funding) :

Join full-time as Marketing Head with competitive salary + meaningful ESOP to execute the plan YOU designed.

Your Mission (4-5 Day Contract Deliverables)

Create comprehensive, investor-ready documents in Google Docs / Sheets :

• User Acquisition Roadmap 3, 6, and 12-month growth strategy blueprint
• Clear milestones and execution plan
• Ads Strategy + Budget Analysis ₹1 lakh / month sample plan
• Lead generation cost breakdown
• ROI projections and CAC analysis
• Performance KPIs Framework Key metrics : CAC, conversion rates, ROAS, retention
• Tracking and optimization plan
• Category Marketing Overview Strategy for Photography, Makeup, Music, Decor categories
• Channel-wise approach
• Team Structure Plan Initial roles needed (responsibilities, salary ranges)
• Hiring roadmap for first 12 months

Outcome : Investor-ready marketing strategy that shows we can acquire users efficiently and scale systematically.

You're Perfect If You :

What You Get

Immediate (Contract) :

Post-Funding :

How to Apply

Send us :

Why This Matters

You're not just creating documents - you're designing the growth engine for a company that will transform how India celebrates. If we execute well, you'll be the Marketing Head of a Series A+ funded marketplace.

This is your chance to be a founding team member, not just an early employee.

#hiring #marketinghead #startupjobs #angelround #growth #performancemarketing

Skills Required

Budget Analysis, Google Docs