A banking relationship manager builds and maintains relationships with clients, acting as their primary point of contact to provide financial advice, cross-sell banking products like loans and investments, and ensure customer satisfaction. Key responsibilities include understanding client needs, managing accounts, resolving issues, achieving sales targets, and using data to identify growth opportunities and report on performance.
Core responsibilities
- Client relationship management : Cultivate and manage long-term relationships with new and existing clients to ensure satisfaction and loyalty.
- Financial guidance : Provide personalized advice on the bank's products and services, such as savings, loans, investments, and insurance, to help clients achieve their financial goals.
- Sales and business development : Identify and pursue upselling and cross-selling opportunities to achieve sales targets and increase the bank's wallet share with existing clients.
- Client support : Serve as the main point of contact for client inquiries, issues, and complaints, ensuring they are resolved promptly and professionally.
- Account management : Monitor and track client accounts, loans, and investments, and ensure all transactions and documentation are handled accurately.
- Performance reporting : Analyze client data to identify trends and prepare reports on account performance for both the client and the bank.
Required skills and qualifications
Experience : Previous experience in customer service, sales, or a related field is often required.Interpersonal skills : Excellent communication, negotiation, and problem-solving skills are essential for building rapport and managing conflicts.Analytical skills : The ability to analyze data and market trends to identify business opportunities and make informed decisions.Technical skills : Familiarity with customer relationship management (CRM) software is highly beneficial.Education : A bachelor's degree in business, finance, or a related field is often preferred.Other : A strong customer service orientation and a collaborative, team-oriented mindset.Skills Required
Client Relationship Management, Client Support, Account Management, Performance Monitoring