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Deputy Manager, Social Media and Advocacy

Deputy Manager, Social Media and Advocacy

ConfidentialGurgaon / Gurugram
18 days ago
Job description

What will your essential responsibilities include

  • Contribute to AXA XLs social media strategy.
  • Act as a trusted advisor, becoming the key point of contact for global communications community, offering strategic guidance and recommendations to drive content effectiveness.
  • Research current trends and audience preference.
  • Craft social media copy that resonates with target audiences and reflects brand values.
  • Lead the creation of compelling social media assets (visuals and / or videos) following guidelines and templates.
  • Manage AXA XLs social media calendar and publish / schedule social media updates.
  • Foster collaboration with cross-functional teams, including local marketing teams to ensure consistency.
  • Drive the delivery of employee advocacy programs for various populations including management of advocacy sharing tools.
  • Curate AXA XL and industry content for various employee advocacy programs.
  • Develop and refine social media content for key senior stakeholders.
  • Leverage existing tools to perform daily social media monitoring.
  • Conduct in-depth analysis of content performance on an ongoing basis delivering social media reports and providing insight and strategic recommendations as a result. You will report to Communications Director, Europe.

Required Skills and Abilities :

  • Proven experience as a social media manager, ready to step up into a more senior role.
  • Excellent copywriting skills.
  • Hands on experience in content management and overseeing multiple stakeholders.
  • Ability to devise and deliver creative content (text, image, and video).
  • Knowledge of online marketing channels.
  • Excellent communication skills, demonstrable ability fostering effective cross-functional connections.
  • Effective analytical acumen, strategic decision making and efficient project management BSc degree in Marketing or relevant field.

    • Desired Skills and Abilities :

  • Second language skills.

    • Education

  • UG :   B.Sc in Chemistry
  • PG :   Any Postgraduate

    • Skills Required

    Online Marketing, Project Management, media strategy, Social Media, Copy Writing, Content Management

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    Social Media Manager • Gurgaon / Gurugram