Job Title : Google Ad Specialist
Location : Koramangala, Bengaluru
Shift : 12 : 00PM to 9 : 00PM
DataCaptive is a leading B2B Data Solutions provider helping businesses supercharge their lead generation. We’re looking for a Google Ads Specialist who can take charge of our paid campaigns and deliver high-quality leads.
Key Responsibilities
- Plan, create, and manage Google Ads campaigns across Search, Display, YouTube, and Remarketing.
- Conduct thorough keyword research and competitor analysis to identify growth opportunities.
- Write compelling ad copies, select appropriate creatives, and optimize landing pages for higher Quality Scores.
- Monitor campaign performance daily, ensuring alignment with ROI, CPL, and lead generation goals.
- Set up conversion tracking and analyze campaign data using Google Analytics, Tag Manager, and other tools.
- Continuously test ads, bidding strategies, and audience targeting to maximize performance.
- Collaborate with the SEO, content, and design teams to improve ad relevance and conversion rates.
- Provide regular reports on campaign performance with actionable insights. Required Skills & Qualifications
- Proven experience (2–4 years) in managing Google Ads campaigns for lead generation.
- Strong knowledge of Google Ads, Keyword Planner, Analytics, Tag Manager, and Data Studio.
- Hands-on experience with Search, Display, Remarketing, and YouTube Ads.
- Understanding of B2B lead generation funnels and data-driven marketing.