Senior Executive - CSD Sales

Job Description : Job Title

Senior Executive - CSD Sales

About the Function :

Our Sales team love building relationships, connecting with customers to sell our much-loved brands in new and vibrant markets where they can thrive. They help sell our iconic brands across 180 countries every year.

We're operating across different markets, channels, and areas of expertise. Using your curiosity and passion, you'll make the most of consumer insight and digital platforms, reaching new customers, markets, and celebrations to help us achieve our growth potential. We'll support your learning and growth as you develop your career with us and work with people across our business to realise your fullest potential.

About the Role : PURPOSE OF THE ROLE

Manage commercials of Diageo brands at CSD Depots for Defense and Paramilitary Forces for CSD Pathankot Depot based.

TYPICAL ROLE REQUIREMENTS

Qualification : MBA in Sales and Marketing

Experience : 2 - 3 years of experience in sales / Worked in the Alco Bev or FMCG industry

Knowledge & skills : Analytical & reasoning skills / Communication & negotiation skills

Best Suited for someone who : Is analytical and commercially savvy / Happy to spend time in the market / Has an innovative bent of mind to identify opportunities and come up with new ideas for the channel.

AREAS OF RESPONSIBILITY

1. Responsible for achieving assigned primary and secondary sales objectives in the territory on monthly, quarterly and annual basis.

2. Coordination with Supply, Marketing & CSD Depots ensuring continuous product availability across brand portfolio and ensuring zero business loss.

3. Coordination with Excise for necessary approval of Label Registrations, Permits, EVC's, C-Forms etc.

4. Responsible for assessing existing market and identifying potential for future growth opportunities.

5. Execute promotion activities and schemes designed for the respective brands including both on & off premise promotion & ensuring communication of new schemes to the outlets.

6. Monitor collection, EVCs, C Forms collections across CSD and Paramilitary.

7. Gathering market intelligence on competitor activities, reviewing & analyzing the market on a periodic basis, preparing weekly / monthly reports highlighting sales figures.

8. Mentoring a third-party team by reviewing Daily Reports towards achieving the business objectives.

Qualification :

MBA in Sales & Marketing

Experience :

• . 3 years experience in Alco - Bev sales or
• . 5 years experience in consumer sales (FMCG or Telecom)

Knowledge & skills : . Client Relationships

Best suited for someone who

Diversity statement

Celebrating our inclusive and diverse culture is core to Diageo's purpose of 'celebrating life every day everywhere'. This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity.

We know that for our business to thrive and for Diageo to realize its ambition, we depend on having diverse talent with a range of backgrounds, skills, and capabilities in each of the 180 countries in which we operate and to reflect our broad consumer base. We view diversity as one of the key enablers that helps our business to grow, and our values, purpose and standards set the conditions for us to respect the unique contribution each person brings.

Flexible Working Statement :

Flexibility is key to our success. Talk to us about what flexibility means to you so that you're supported to manage your wellbeing and balance your priorities from day one.

Diversity statement :

Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this.

We embrace diversity in the broadest possible sense. This means that you'll be welcomed and celebrated for who you are just by being you. You'll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mindsets, and more.

Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to the next level and build new ones as part of shaping the next generation of celebrations for consumers around the world.

Feel inspired Then this may be the opportunity for you.

If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.

Worker Type : Regular

Primary Location : Pathankot Unit

Additional Locations :

Job Posting Start Date :

2025-09-12

Skills Required

Negotiation, Communication, Client Relationships, Planning