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Lead- Customer Acquisition

Lead- Customer Acquisition

ConfidentialMumbai, Kolkata, Delhi
30+ days ago
Job description

ou could be the right candidate if you

  • At least 8-10 years of experience in performance marketing preferably in insurance / ecommerce category with a proven track record of at least 5 years leading performance marketing capabilities including customer acquisition and retention strategies
  • In-platform execution experience setting up campaigns in Facebook ads manager, Google Ads, and Google AdWords.
  • Deep understanding of data or data modeling and able to objectively identify insights for sharing with stakeholders.
  • Exceptional analytical skills to identify opportunities within complex data and where these can be operationalized.
  • Proven track record of building and scaling acquisition campaigns with a strong focus on ROI.
  • Outstanding presentation skills. Excellent written and verbal communication skills. Strong project management skills. Critical thinker and creative.
  • Thrive in environments that celebrate co-creation and collaboration.
  • Have high resilience - can manage yourself, your teams and your peers when faced with ambiguity or

failure

  • Preferably Master s Degree in Marketing or relevant field.
  • This could be the gig for you if you

  • Are passionate about consumer behavior and culture; enjoy spending time with customers to understand what they want. Have an attentive ear to listen to new ideas.
  • Join hands with other colleagues to solve for the customer.
  • Have the ability and willingness to be hands-on with strong attention to detail.
  • Can work independently and handle multiple concurrent initiatives.
  • Like to work in a culture where everyone can see what others are doing.
  • Take help from others when stuck and encourage others when there are setbacks.
  • Take full responsibility for your team s contribution output while thinking wing-to-wing across the organization.
  • Are passionate about setting up best-in-class capabilities from scratch
  • Skills Required

    Performance Marketing, Project Management Skills, Sql

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    Customer Acquisition • Mumbai, Kolkata, Delhi

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