Media Planning Manager

About the Role

We are seeking a Media Planner with strong expertise in Google Ads and Meta Ads who can not only build and optimize campaigns but also manage client relationships. This role requires a balance of analytical skills, campaign execution, and client servicing , ensuring that digital strategies deliver measurable business outcomes.

Key Responsibilities

• Plan, set up, and optimize campaigns on Google Ads (Search, Display, YouTube) and Meta Ads (Facebook & Instagram) .
• Conduct audience research, keyword analysis, and competitor benchmarking to craft effective media strategies.
• Monitor campaign performance daily, optimize for KPIs (CTR, CPC, ROAS, CPA), and prepare actionable insights.
• Manage client accounts end-to-end — from briefing to strategy, execution, reporting, and performance reviews.
• Serve as the primary point of contact for clients , ensuring clear communication, expectation setting, and campaign alignment with business goals.
• Collaborate with creative, analytics, and strategy teams to deliver integrated campaigns.
• Stay updated on Google & Meta platform updates, industry best practices, and emerging ad tech.

Requirements