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Digital Content Lead

Digital Content Lead

Better MarketingRepublic Of India, IN
3 days ago
Job description

Better Marketing helps US-based service businesses grow by generating leads and building authority online. Our primary content channels are email newsletters, short-form videos, and SEO-friendly blogs.

We are looking for a content creator to write, design, and manage content that educates, nurtures, and converts US local business owners into leads. You’ll create newsletters and produce SEO-friendly blogs using AI tools and manual expertise.

Responsibilities :

  • Produce a weekly newsletter with actionable marketing tips, mini case studies, and lead-generation strategies.
  • Write SEO-friendly blogs targeting topics local businesses search for, driving long-term discoverability.
  • Use AI tools (ChatGPT, Jasper, Canva, SurferSEO, etc.) for ideation, drafting, formatting, and SEO optimization.
  • Track engagement metrics (opens, clicks, blog traffic) and optimize content for higher impact.

Requirements :

  • Strong copywriting, storytelling, and SEO writing skills.
  • Experience in content marketing, email marketing, or blogging.
  • AI-native : can generate, refine, and optimize content at scale.
  • Independent, execution-focused, and outcome-driven.
  • Understanding of marketing challenges for US local service businesses is a plus.
  • Perks & Benefits :

  • Work remotely from anywhere, enjoying flexibility and no commute.
  • Comprehensive health insurance covering family members, with 24 / 7 remote doctor access.
  • Generous PTO (12 paid, 6 sick days) plus holidays and paid parental leave.
  • Fully funded annual team trips.
  • Lead new initiatives and solve real challenges to enhance your career.
  • Join a supportive, results-oriented team focused on learning and growth.
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    Digital Content Lead • Republic Of India, IN

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