Digital Advertising Campaign Lead

Roles and Responsibilities :

• Plan and execute digital marketing campaigns across various channels in various countries, with a focus on PPC, social media advertising (Google, Facebook, Instagram, LinkedIn), and programmatic ad buys
• Monitor and optimize campaign performance using analytics tools and CRM such as Google Analytics, Google Data Studio, Ads Manager and Hubspot
• Develop and maintain performance reports, ensuring clear communication of campaign results and learnings to stakeholders
• Allocate budgets effectively, optimize campaigns, and conduct thorough performance analyses.
• Conduct A / B testing on various campaign elements to continuously improve conversion rates and other key performance metrics
• Stay updated with the latest trends in performance marketing

Additional Qualification and Skills :

Email your resume at aditi.patel@petpooja.com