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Content Creator (On-Camera + Strategy)

Content Creator (On-Camera + Strategy)

ConfidentialMumbai, India
8 days ago
Job description

About Balance Nutrition :

Balance Nutrition is a pioneering digital health business specializing in disease and lifestyle disorder management with over 35,000 clients across 75 countries . We focus on addressing obesity, diabetes, thyroid, cholesterol, PCOS , and more through a robust App & web-based model . Our mission : to transform healthcare for Indians globally, aiming to reach 1 million users in the next 12 months . Learn more : balancenutrition.in

Role Overview :

We're looking for a dynamic Content Creator (On-Camera + Strategy) who can take charge of our content strategy while also being the face of our brand. You'll develop high-performing content for social media, paid campaigns, and retargeting efforts while collaborating with a passionate digital team to drive engagement and business growth.

Key Responsibilities :

  • Develop and implement content strategies for social media, paid campaigns, and website content in line with business objectives.
  • Appear in on-camera video content for social media, UGC-style paid ads, and brand campaigns.
  • Plan and manage content calendars, style guides, and governance frameworks to ensure quality and consistency.
  • Collaborate with design, development, and marketing teams to deliver engaging, high-impact content.
  • Participate in brainstorming sessions to create innovative campaigns that boost audience engagement and conversions.
  • Monitor and analyze content performance to make data-driven improvements.

Qualifications & Skills :

  • Bachelor's degree in Marketing, Communications, Journalism, or related field .
  • Proven experience as a Content Strategist, Content Creator, or similar role in a digital-first environment.
  • Excellent on-camera presence , with strong communication and acting ability.
  • Exceptional writing, editing, and storytelling skills tailored to diverse audiences.
  • Knowledge of CMS platforms, SEO best practices , and content analytics tools .
  • Creative, strategic, and highly collaborative in a fast-paced environment.
  • 2–3 years of experience in content creation with a strong portfolio.
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    Skills Required

    Storytelling, Writing, Editing, Content Strategy

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