Senior Professional, Digital Solutions Consultant (Contract)

About Business Unit :

As part of the Digital Integration Services team, you’ll be at the forefront of modernizing marketing and delivering ground-breaking solutions. From crafting data-driven, personalized experiences that customers truly value to turning marketing visions into reality - we empower brands to achieve their goals.

Our team of 1,200 experts in strategy, analytics, creative, and digital experience uses innovative technology and data-driven insights to craft relevant, customer-centric strategies for the world’s leading brands.

We are seeking a highly skilled and forward-thinking GEO / SEO Specialist to lead our organic search strategy across traditional search engines and emerging AI-powered platforms. This role demands deep expertise in SEO fundamentals, advanced AEO techniques for featured snippets and voice search, and cutting-edge GEO strategies to optimize visibility in generative search experiences like Google SGE and Bing Copilot. As part of Epsilon, the specialist will audit client websites, identify optimization opportunities, and develop tailored strategies to enhance their digital presence. Experience of 5 – 7 years in this space.

Responsibilities :

Search Engine Optimization (SEO) :

• Develop and execute a comprehensive SEO strategy aligned with business goals.
• Manage on-page SEO : meta tags, structured data, URL architecture, internal linking, and content optimization.
• Oversee off-page SEO : backlink acquisition, authority building, and outreach.
• Collaborate with developers to enhance technical SEO : page speed, mobile responsiveness, schema markup, and Core Web Vitals.
• Conduct in-depth keyword research, competitive analysis, and opportunity sizing.
• Align SEO efforts with SEM campaigns for unified messaging and performance.
• Monitor and improve organic performance using tools like SEMrush, Ahrefs, Screaming Frog, and Google Search Console.

Answer Engine Optimization (AEO) :

Generative Engine Optimization (GEO) :

Qualifications : Requirements :

Preferred Qualifications :