This job offer is not available in your country.
Performance Marketing Specialist
I Know A GuyKochi, Kerala, India1 day ago
Job descriptionPlan monthly budgets and allocate spends effectively across channels. Optimize campaigns for KPIs such as CAC, ROAS, CTR, and conversions. Scale campaigns profitably while maintaining efficiency. Work with the creative team to develop ad copies, videos, and visuals tailored for paid campaigns. Conduct A / B testing on creatives, audience segments, and landing pages. Track, analyze, and report campaign performance on a daily / weekly basis. Use data-driven insights to refine campaigns and improve ROI. Stay updated with algorithm changes, new ad formats, and industry benchmarks. Drive traffic and conversions for Aquench’s D2C website. Support performance ads for marketplace promotions (Amazon Sponsored Ads, Flipkart Ads if needed). Collaborate with sales / e-commerce team to align campaigns with promotions and seasonal demand. Bachelor’s degree in Marketing, Business, or related field. 3–4 years of proven performance marketing experience (FMCG, Healthcare, or D2C brand preferred). Strong expertise in Meta Ads Manager (Facebook / Instagram) and Google Ads (Search, Display, YouTube, Shopping) . Hands-on with Google Analytics (GA4), Tag Manager, and Data Studio / Looker Studio . Familiarity with landing page tools (Unbounce, Webflow) and CRO principles. Strong understanding of performance metrics (CAC, ROAS, LTV, CTR, CPC, CPM). Data-driven mindset with excellent analytical and problem-solving skills. Opportunity to scale a fast-growing hydration brand through digital channels. A collaborative, performance-oriented work culture. Competitive salary with performance-based incentives. Provident Fund (PF). Comprehensive Medical Insurance. Cellphone reimbursement.
Position : Performance Marketing Specialist
Brand : Aquench (Electrolyte & Hydration Solutions)
Company : Protectol Healthcare Pvt. Ltd.
Location : Kochi, India
Reports to : Brand Manager
About the Company
Protectol Healthcare Pvt. Ltd. is a forward-looking FMCG & healthcare company delivering innovative wellness and hydration products. Our flagship brand, Aquench , is a scientifically formulated electrolyte drink designed to help people stay hydrated, energized, and refreshed.
We are seeking a Performance Marketing Specialist with expertise in Meta Ads (Facebook / Instagram) and Google Ads to scale our digital presence and drive customer acquisition.
Role Overview
The Performance Marketing Specialist will be responsible for planning, executing, and optimizing paid campaigns across Meta and Google platforms. This role requires analytical depth, creative testing, and performance-driven execution to maximize ROI and accelerate growth for both D2C website and marketplace sales .
Key Responsibilities
1. Campaign Strategy & Execution
- Plan, set up, and optimize performance campaigns on Meta (Facebook / Instagram) and Google Ads.
- Develop full-funnel media strategies for awareness, acquisition, and retention.
- Manage remarketing, dynamic ads, and lookalike audience targeting.
2. Budget & Performance Management
3. Creative Testing & Collaboration
4. Analytics & Reporting
5. D2C & Marketplace Focus
Qualifications & Skills
What We Offer
Create a job alert for this search
Performance Marketing Specialist • Kochi, Kerala, India
Related jobs
- Promoted
Performance Marketing Lead
OLGA LLCKottayam, IN We are seeking a Performance Marketing Lead who can transform paid media investments into sustainable business outcomes.This is a leadership role for someone who can balance big-picture strategy wi...Show moreLast updated: 23 days ago
- Promoted
Digital Marketing Specialist
OdidorKerala, India, India We’re looking for a creative and results-driven.Search, Display, Shopping, YouTube) for maximum ROI.Facebook, Instagram, , TikTok, etc.
Analyze performance metrics, prepare reports, and provide acti...Show moreLast updated: 1 day ago
- Promoted
Senior Growth Manager – Performance Marketing (Google Ads Specialist)
Bhanzukottayam, kerala, in Google Ads (Search, Display, Video, YouTube, etc.EdTech / consumer / subscription businesses.To lead and scale Bhanzu’s paid acquisition efforts via Google Ads, driving high-quality leads (or paid enro...Show moreLast updated: 14 days ago
- Promoted
- New!
Sr. Email Marketing Specialist
UnboundB2Bernakulam, kerala, in We are looking for a highly driven and detail-oriented Senior Email Marketing Specialist at a fast-paced B2B tech media publication Tech Research Online to lead and optimize our email marketing ini...Show moreLast updated: 15 hours ago
- Promoted
Performance Marketer for Paid Ads
TopHat HRKottayam, IN Tophat HR is a boutique consulting firm- We are an expert in tailored and comprehensive human resources consulting & management services.
Shift timings- 7 : 30 PM-3 : 30 AM IST, Monday- Friday.Our clien...Show moreLast updated: 30+ days ago
- Promoted
Performance Marketing
PixisKottayam, IN Job Designation : Performance Marketing.Pixis is a US-based codeless technology company that develops accessible AI to empower brands to scale their performance marketing efforts and augment their d...Show moreLast updated: 30+ days ago
- Promoted
Lead Performance Marketing
Saras AI InstituteKottayam, IN We’re hiring a performance marketer to lead a team of creatives and GTM associates, to grow course enrollments and build scalable demand funnels for short AI courses and degree pathways.Title signa...Show moreLast updated: 2 days ago
- Promoted
Marketing Specialist
OneorbKochi, IN Competitive salary, looking to hire asap all levels of experience.The ideal candidate will be responsible for sales of high-quality applications.
They will also be responsible for designing and impl...Show moreLast updated: 1 day ago
- Promoted
Senior Specialist, Paid Social & Performance
Justcogobal INKochi, IN You own the execution and support building the strategy for all paid social channels (Meta, Snapchat, TikTok, YouTube, Twitter).
You perform in-depth / cross-functional analysis and make recommendat...Show moreLast updated: 30+ days ago
- Promoted
Marketing Advertising Specialist
Hustle Marketers - IndiaKochi, IN The selected candidate will collaborate closely with Hustle Marketers' creative and strategy teams to develop, manage, and optimize digital advertising campaigns across multiple platforms, includin...Show moreLast updated: 7 days ago
- Promoted
- Promoted
Performance Marketer
LascadeKochi, Kerala, India Performance Marketing Specialist.Run and scale paid campaigns on .Google Ads (UAC, Search, Display).Work with the product and creative teams to develop .
Own performance dashboards and reporting (GA...Show moreLast updated: 30+ days ago
- Promoted
Performance Ads Specialist
Invisible OriginKottayam, IN Ads Specialist – Invisible Origin.At Invisible Origin, we don’t just run ads.Every campaign is a dialogue with the right audience, at the right time, in the right way.
We’re not looking for someone ...Show moreLast updated: 12 days ago
- Promoted
- New!
Performance Marketing Specialist
Bluvo Digitalernakulam, kerala, in Bluvo Digital is a performance-driven marketing agency helping businesses grow with measurable results.Google Ads, Meta Ads, and LinkedIn Ads.
Performance Marketing Specialist.You will be responsibl...Show moreLast updated: 15 hours ago
- Promoted
Marketing Associate - Performance-Based
SkilledXKottayam, IN SkilledX is a global Business Process Outsourcing (BPO) firm serving clients domestically and internationally.We provide comprehensive business solutions including creative & marketing outsourcing,...Show moreLast updated: 1 day ago
- Promoted
Performance Marketing Manager
FirstClubernakulam, kerala, in We’re looking for a Performance Marketing Specialist to own and scale paid marketing.Plan, execute, and optimize paid campaigns across Google Ads, Meta, and other performance channels.Continuously ...Show moreLast updated: 25 days ago
- Promoted
Marketing Advertising Specialist
WPP Media - IndiaKottayam, IN A Role at the Intersection of Strategy and Creativity.The Marketing Advertising Specialist will play a critical role in developing, executing, and optimizing multi-channel campaigns across platform...Show moreLast updated: 7 days ago
- Promoted
Performance Marketing Specialist
Hair Drama Co.mount, kerala, in We are looking for a results-driven.Performance Marketing Specialist.Google and Meta campaigns, preferably for e-commerce fashion brands.
The role involves campaign strategy, execution, budget manag...Show moreLast updated: 14 days ago