Performance Marketing Lead

Company Description

GrowthAssist is a performance-driven growth marketing and consulting firm dedicated to scaling brands smarter and faster through data-backed strategies. We collaborate with startups, D2C brands, and enterprises to enhance customer acquisition, retention, and ROI. Our services include digital marketing strategy, paid media management, marketing automation, CRM setup, website optimization, and data analytics. By combining strategy, automation, and analytics, GrowthAssist builds sustainable growth engines that drive measurable results. We aim to deliver impactful, long-term solutions for our clients.

Job Description : Growth Marketing Manager (Google, Meta, LinkedIn)

Location : Raipur (On-Site)

Experience : 2–3 Years

Job Type : Full-Time

About the Role

We are looking for a dynamic and data-driven Performance Marketing Manager to lead and optimize digital campaigns across Google Ads, Meta Ads, LinkedIn Ads , along with supporting channels such as WhatsApp Marketing, CRM, and CDP . The ideal candidate will be responsible for building, executing, and scaling campaigns focused on lead generation, ROAS improvement, and full-funnel performance.

Key Responsibilities

Campaign Management

• Plan, create, and optimize paid campaigns on Google (Search, Display, YouTube), Meta (FB / IG), and LinkedIn .
• Manage budgets, bidding strategies, targeting and creatives for maximum ROI.
• Conduct A / B testing for ads, landing pages, audiences, and funnels.
• Track daily performance and ensure KPIs such as CPL, CTR, CAC, and ROAS are met.

Analytics & Reporting

Cross-Channel Marketing

Strategy & Optimization

Requirements

Preferred Skills

Benefits