Content Writer
Location : Bangalore (in office) | Experience : 0-1 years
The reason this job description was created is…
At Propsoch, our mission is to be the assurance partners and empower every homebuyer to make informed real-estate decisions to avoid buyer’s remorse. Key to our mission is the way we connect with our audience, share and expand knowledge, and build trust in the truest sense via our communications.
This is where you 🫵 come in. We’re looking for a Content Writer who can craft engaging, long-form content that educates, informs, and inspires our audience. Your words will help strengthen Propsoch’s brand voice, build trust with our community, and position us as a thought leader in the Bangalore real estate market.
Our Team Ethos :
Our ambition is much larger than any of us. And our team is critical & central to achieving this ambition. We approach team building at Propsoch as building a championship team. There are a few things we look for across all hires we make at Propsoch, regardless of role or team.
- Firstly, we look for signals that a candidate will thrive in a team like ours, where we default to trust, utmost intellectual honesty, embrace constant feedback, disrupt ourselves, & expect high quality execution bias as we play as a championship team.
- Secondly, we expect every team member to acknowledge and internalise the seriousness of how we are impacting our customer’s lives, not just today but for the next 10-15 years.
- Finally, we seek people that have a deep desire & capacity to learn, grow & continually upskill themselves & their team members
The most important ways to spend time doing this job are…
Researching and writing high-quality blogs and SEO-optimized articles on real estate and property investment.Creating content that aligns with Propsoch’s voice, tone, and brand messaging.Collaborating with the marketing team to plan, write and refine content for different campaigns.Staying updated with industry trends and SEO best practices to keep content fresh and effective.Managing content calendars and ensuring timely delivery of impactful long form SEO driven articles.Your 4-5 core duties in this job are…
Writing long-form blogs, website content and thought-leadership articles tailored to our target audience.Optimizing content for SEO, including keyword research, meta descriptions and on-page structure.Tracking content performance and suggesting improvements to boost organic reach and engagement.Experimenting with different content formats and incorporating feedback from the team.Supporting the growth team by creating content that converts readers into leads or subscribers.What it takes to be successful in this job…
0-1 years of proven experience in writing long-form content or blogs, preferably in real estate, finance, or related sectors.Strong understanding of SEO practices, tools, and content strategy.Excellent written and verbal communication skills in English.Ability to research complex topics and present them in an engaging, reader-friendly way.Experience managing content calendars and juggling multiple projects.Familiarity with SEO tools (Ahrefs, SEMrush, Google Analytics, or similar).A proactive, detail-oriented approach with a willingness to learn and grow in a collaborative team environment.Simplest way to know if this job is being done well…
Consistent delivery of high-quality, SEO-friendly content that aligns with Propsoch’s brand and strategy.Positive feedback from the Growth Manager and other stakeholders.Noticeable improvement in organic traffic, engagement, and lead generation from content efforts.Think, you’re the right fit? Apply now by sending your resume, your portfolio & a short video intro about yourself at divya@propsoch.com